About Us

We are part of the Super Vista Group, one of Europe’s leading optical companies. With over 1,000 stores and millions of customers across multiple countries, we combine online and offline retail to shape the future of optics through technology, digitalization, and data.

In partnership with Acquarius Capstorm Limited, we are looking for talented professionals to join our growing team.

About The Role The Digital Advertising Specialist will be responsible for managing and optimizing Meta Ads campaigns across Facebook and Instagram platforms. This role requires a strategic thinker with a proven track record of handling significant advertising budgets, driving campaign performance, and scaling marketing efforts effectively. The successful candidate will work closely with creative teams and data analysts to develop compelling ad creatives, implement data-driven strategies, and continuously improve campaign results to maximize return on ad spend (ROAS) and lead acquisition efficiency.

As part of our dynamic marketing team, you will be pivotal in enhancing our online presence, reaching targeted audiences, and generating high-quality leads that support our business growth. The role demands a proactive approach, strong analytical skills, and the ability to adapt quickly to market trends and platform changes. You will also be responsible for preparing detailed performance reports, providing actionable insights, and collaborating with cross-functional teams to align marketing strategies with overall business objectives.

Qualifications

- 2–3 years of experience managing Meta Ads campaigns independently.




- Proven experience handling substantial advertising budgets and scaling campaigns effectively.
- Strong understanding of Facebook and Instagram advertising platforms, including ad formats, targeting options, and best practices.
- Knowledge of Meta Pixel, Conversion API (CAPI), attribution models, and campaign optimization techniques.
- Excellent analytical skills with the ability to interpret performance data and make data-driven decisions.
- Ability to work independently, take ownership of campaigns, and deliver results within tight deadlines.
- Strong communication skills with the ability to collaborate effectively with creative and technical teams.
- Fluent in English; proficiency in German is considered an advantage.

Responsibilities

- Manage and optimize Meta Ads campaigns across Facebook and Instagram to meet marketing objectives.
- Take ownership of campaign budgets, monitor performance, and scale campaigns to maximize efficiency and ROI.
- Implement strategies to improve Lead Acquisition Cost and Return on Ad Spend (ROAS).
- Monitor campaign performance metrics regularly and make data-driven adjustments to optimize results.
- Utilize Meta Pixel, Conversion API (CAPI), and attribution data to track and improve campaign effectiveness.




- Collaborate with the creative team to develop engaging ad creatives and perform A/B testing to identify high-performing ads.
- Conduct continuous testing and optimization to enhance campaign results and audience engagement.
- Prepare comprehensive performance reports, analyze results, and provide actionable insights to stakeholders.
- Stay updated with the latest platform features, industry trends, and best practices to ensure campaigns remain competitive and innovative.

Benefits We offer a competitive salary package aligned with industry standards, along with opportunities for professional growth and development. Our company promotes a collaborative and inclusive work environment where innovation and initiative are valued. Employees benefit from flexible working arrangements, access to ongoing training programs, and participation in exciting projects that make a tangible impact on our business. Additionally, we provide health insurance, wellness programs, and other employee-centric benefits designed to support your overall well-being and work-life balance.

Equal Opportunity

Acquarius Capstorm Limited is an equal prospect employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, gender, sexual orientation, age, disability, or any other protected characteristic. We believe that diverse perspectives foster innovation and drive our success, and we are dedicated to providing equal employment opportunities to all applicants and employees.

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