Company Description

Keus Smart Home is redefining premium living in India by delivering smart homes that are both elegant and highly intelligent. Based in Hyderabad, the company has transformed more than 3,000 luxury homes across the country, becoming a preferred smart home solution for discerning customers. Keus focuses on elevating lifestyles through design-centric thinking and cutting-edge technology, creating products that are visually appealing and intuitively usable.

Its home intelligence and control solutions span ambiance control, secure automated living, and intuitive interfaces such as smart switches, remotes, mobile apps, and voice assistants. Co-founded by former promoters of Beam Telecom, Keus offers a dynamic, innovation-led environment for professionals passionate about technology and modern living.

Role Description

This is a full-time, in office Performance Marketing Executive role based in Hyderabad. The role involves planning, executing, and optimizing digital marketing campaigns across channels such as search, display, and Youtube to drive brand awareness and lead generation for Keus Smart Home.

The Performance Marketing

Executive will manage campaign budgets, monitor key performance metrics, and use analytics tools to track and improve campaign effectiveness.

Responsibilities include collaborating with creative and content teams to develop compelling ad creatives, landing pages,



and messaging aligned with brand guidelines. The role also includes conducting A/B tests, audience segmentation, and continuous experimentation to enhance conversion rates and return on ad spend, while coordinating with sales and product teams to ensure marketing efforts support business goals.

Qualifications

- Strong skills in performance marketing domains such as paid search (SEM), Youtube Ads, and display advertising.
- Proficiency with digital analytics and marketing tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager, marketing automation platforms).
- Capability in campaign planning and optimization, including A/B testing, audience targeting, and conversion rate optimization.
- Experience collaborating on creative assets, including ad copy, visual creatives, and landing page content.
- Comfort with data analysis, reporting, and presenting insights to stakeholders.
- Excellent written and verbal communication skills and strong attention to detail.
- Ability to work on-site in a fast-paced, innovation-driven environment and coordinate across cross-functional teams.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; prior experience in performance or digital marketing is highly beneficial.
- Interest in smart home technology, consumer electronics, or premium lifestyle products is an advantage.

📌 Performance Marketing Executive (Hyderabad)
🏢 Keus Smart Home
📍 Hyderabad