Performance Creative Strategist – Paid Social & UGC (Noida)

Performance Creative Strategist – Paid Social & UGC (Noida)

04 Sep
|
Get Me Rank - 360° Digital Marketing Agency
|
Noida

04 Sep

Get Me Rank - 360° Digital Marketing Agency

Noida

Job Title: Performance Creative Strategist

Company: Get Me Rank – 360° Digital Marketing Agency

Location: Sector 63, Noida – On-site

Employment Type: Full-time

Experience Required: 2–3 Years

Compensation: Up to ₹6 LPA CTC

About the Role

Get Me Rank is looking for a performance creative strategist who can combine consumer understanding, creative thinking, and performance data to develop advertising campaigns that drive measurable results.

You will create campaign strategies, messaging frameworks, hooks, scripts, UGC concepts, and detailed briefs for designers and video editors. You will also analyze ad performance and recommend creative iterations based on data.

Important: This is a strategy-first position—not a pure on-camera UGC creator, graphic designer, or video editor role.

Key Responsibilities

- Develop creative strategies aligned with client objectives and marketing funnels.
- Research audiences, customer pain points, competitors, trends, and winning advertisements.
- Build customer personas, awareness-stage messaging, and funnel-specific creative frameworks.
- Create hooks, angles, offers, scripts, CTAs, and concepts for static ads, videos, reels, carousels, and UGC.
- Write clear creative briefs for designers, video editors, AI creators, and UGC creators.
- Analyze Meta and Google Ads creatives using CTR, Hook Rate, Hold Rate, Thumb-Stop Ratio, CPC, CPA, ROAS, and conversion data.
- Identify winning creatives, creative fatigue, and opportunities for new iterations.
- Coordinate with performance marketers, designers, editors, and account teams.
- Present creative strategies and campaign recommendations to internal stakeholders.
- Maintain creative documentation and meet agreed turnaround times.

Candidate Profile

- 2–3 years of experience in creative strategy, performance creative, paid social content, or direct-response advertising.
- Strong understanding of Meta Ads, Google Ads creatives, marketing funnels, and customer-awareness stages.




- Experience developing concepts and scripts for UGC and short-form video advertisements.
- Ability to turn product features and customer insights into persuasive campaign messaging.
- Working knowledge of Meta Ad Library and competitor-research tools.
- Familiarity with AI creative tools such as ChatGPT, Claude, Freepik AI, Higgsfield, Midjourney, or Runway.
- Robust communication, presentation, problem-solving, and cross-functional collaboration skills.
- Ownership of campaign outcomes and the ability to work across multiple client accounts.

Portfolio Requirement

Applicants must share a portfolio or case study containing:

- Paid advertising concepts or campaigns
- Static, video, reel, or UGC creative examples
- Creative briefs, hooks, or scripts
- Performance results or learnings, wherever available

What Success Looks Like in 90 Days

Within the first 90 days, you should be able to independently develop creative strategies, prepare campaign briefs, create audience and messaging frameworks, analyze advertising performance, and recommend new creative iterations for assigned client accounts.

Selection Process

1. Application and portfolio screening
2. Practical assignment based on a D2C or real estate brand
3. Business Unit Head interview
4. Values and culture-fit discussion

The practical assignment will assess strategic thinking, consumer understanding, marketing-funnel knowledge, creativity, communication, AI-tool usage, and performance orientation. Why Join Get Me Rank?

You will work across D2C, eCommerce, real estate, healthcare, BFSI, education, and luxury brands. You will have the opportunity to experiment with new campaign ideas, AI-powered creative workflows, and performance-led advertising strategies.

If you understand both why people buy and how creative performance is measured, we would like to hear from you.

Apply Now —[email protected]

And

Please fill out your details in the Google Form to complete your application.

Google Form: https://forms.gle/p688bASGBgVmBmFg7

Kindly make sure all the details are accurate before submitting.

📌 Performance Creative Strategist – Paid Social & UGC (Noida)
🏢 Get Me Rank - 360° Digital Marketing Agency
📍 Noida

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