About the job
What This Role Is About
We're looking for someone with a strong marketing instinct who's equally comfortable getting into the operational weeds — channel coordination, retail execution, and the day-to-day work of keeping our brands running across D2C, retail, and marketplaces.
This isn't a siloed marketing role. You'll split time between running campaigns/content and coordinating the operational side of our retail and marketplace channels — PO tracking, listing hygiene, retailer coordination, launch logistics. If you like variety over a narrow lane, this is built for you.
We're a small, fast-moving team. Things change quickly, and priorities shift — you'll need to be comfortable with ambiguity and owning your work end-to-end.
What You'll Do
Marketing
- Plan and execute performance marketing campaigns across Meta, Google, and retail/marketplace platforms — Nykaa, Amazon, Myntra, Quick Commerce — directly or through agency partners
- Own the Instagram content calendar: planning, coordinating with creators and designers, ensuring consistent on-brand output
- Track campaign metrics, prepare reports, and make data-backed recommendations
- Stay current on K-beauty trends, competitor activity, and what's resonating on social and in retail
Channel Coordination & Retail Ops
- Support marketing activations for retail channel partners and marketplace presence
- Coordinate with retail partners and marketplaces on listings, visibility, and in-store/on-platform launch execution
- Assist with new brand and product launch logistics — coordinating between marketing, supply chain, and retail partners
- Step in on general retail and channel operations tasks as needed — this role isn't fenced off from execution work
You'd Be a Good Fit If You
- Have 1–3 years in digital marketing or retail/channel operations — beauty, D2C, or FMCG preferred
- Are comfortable with ad dashboards and can hold your own with agency partners
- Have a solid instinct for Instagram content — aesthetically and strategically
- Are equally comfortable with spreadsheets, coordination, and follow-through as you are with campaign creative
- Are organized enough to manage multiple brands, channels, and deadlines without hand-holding
- Have a genuine interest in skincare or the K-beauty space
- Don't need a to stay in its lane — you're happy to do what the day requires
Location: Mumbai (in-office)
To Apply: Send your resume, remuneration expectations, and a brief note on why this role interests you to
[email protected]
📌 Marketing & Retail Associate (Mumbai)
🏢 LIMESE
📍 Mumbai