04 Sep
|
iBytes Bits and Bots Private
|
Velachery
04 Sep
iBytes Bits and Bots Private
Velachery
We are looking for an Marketing and Social Media Associate with 1 to 3 years of experience to take charge of our post-launch marketing engine. You will work closely with the product teams to translate technical features into compelling marketing narratives, manage our digital presence, and drive inbound lead generation.
Key Responsibilities
Social Media & Brand Management
- Manage and grow our presence across professional networks (LinkedIn, Twitter/X, and industry-specific forums).
- Plan, write, and schedule engaging content highlighting product updates, case studies, industry insights, and company culture.
- Monitor industry trends, competitor activities, and online conversations to identify engagement opportunities.
Content Creation & Collateral Development
- Create explicit, compelling marketing copy for blog posts, email newsletters, landing pages, and product brochures.
- Collaborate with the product and engineering teams to translate complex oil and gas software features into easy-to-understand use cases and whitepapers.
- Assist in creating visual assets, video scripts, and presentations for campaigns and demos.
Digital Campaigns & Lead Generation
- Plan and execute digital marketing campaigns to support user acquisition and nurture leads.
- Track, analyze, and report on social media and campaign metrics using tools like Google Analytics and LinkedIn Analytics to optimize performance.
- Support email marketing initiatives and manage CRM workflows for outreach.
Event & PR Coordination
- Assist in coordinating virtual or physical industry events, webinars, and product showcases.
- Help pitch stories and company milestones to relevant trade publications and media outlets.
Requirements
- 1 to 3 years of hands-on experience in social media management, digital marketing, or corporate communications (experience in B2B SaaS or industrial tech/engineering sectors is a strong plus).
- Exceptional written and verbal communication skills in English, with the ability to simplify technical concepts.
- Familiarity with social media scheduling tools (e.g., Hootsuite, Buffer) and basic design tools (e.g., Canva, Figma).
- A self-starter mindset who thrives in a small, fast-paced product startup environment where initiative is rewarded.
- Bachelor’s degree in Marketing, Mass Communication, Business, or a related field.
📌 Marketing and Social Media Associate (Velachery)
🏢 iBytes Bits and Bots Private
📍 Velachery