Role & responsibilities

Content Creation & Execution
Conceptualize, shoot, edit, and publish Instagram Reels, short videos, and other social media content.
Create content around IMAST's products, services, workplace culture, achievements, campaigns, and events.
Maintain consistency in brand tone, messaging, visual identity, and content quality across all platforms.

Trend Research & Ideation
Research trending Reels, audio, formats, hashtags, and content styles relevant to the brand.
Develop fresh, original, and creative content ideas aligned with current social media trends.
Identify and convert emerging trends into relevant, on-brand content prospects.

Content Planning & Collaboration
Collaborate with the Marketing Team on campaign planning, content calendars, and shoot schedules.
Coordinate with internal teams/departments to gather content, information, and approvals as needed.
Support the planning and execution of digital marketing campaigns end-to-end.

Platform Management




Manage day-to-day posting and content scheduling across Instagram and other social media platforms.
Ensure timely publishing in line with the content calendar and campaign timelines.
Respond to/monitor comments and engagement where required, in coordination with the team.

Performance Monitoring
Monitor social media performance (reach, engagement, views, follower growth) using platform insights.
Share basic performance reports and insights with the team to guide future content decisions.
Identify opportunities to improve engagement, reach, and overall brand visibility.

What We're Looking For
01 year of experience in Social Media, Content Creation, Digital Marketing, or a related field; relevant internship experience is also acceptable.
Robust creativity and ability to generate fresh, original content ideas.
Positive understanding of Instagram and short-form video content.
Basic knowledge of Canva, CapCut, VN, Premiere Pro, or similar editing tools.
Go

📌 Social Media Executive Indore
🏢 Imast Operations
📍 Indore