Location: Kochi

Job Description:

Digital Marketing Manager will lead the Organic Growth Team, Content Team and DM team of the organization. He/She will be responsible for planning, developing, implementing and managing the overall digital marketing strategy for the digital success of Finprov and to keep us growing, innovating, and staying at the forefront of the EdTech industry. He/ She is also responsible for assuring and maintaining the quality of all digital marketing activities and is also responsible for managing, guiding, and training the team members.

Major Responsibilities:
Developing and executing strategies for the digital success of the organization
Coordinating all the digital projects
Setting segment-wise funneling system
Monitoring and execution of digital advertisements
Quality checking of all the marketing materials and leads generated through campaigns to optimize overall marketing ROI and conversion
Regularly prepare a report on industry insights, competitor activity, market trends and best practices of the Digital Marketing world




Guide and support the DM team whenever required
Take complete ownership of the DM wing of the company
Continuously track the leads generated through digital marketing and conversion metrics of all the courses including e-learning.
Work within a digital marketing budget
Oversee all the company’s social media accounts
Identify flaws, issues etc. connected to DM, website, and take measures to improve them.
Monitor competition and provide suggestions for improvement
Support in creation of creatives (posters, flyers, quotes, videos etc.)
Contribute, participate and perform ad hoc activities as and when required for the growth and success of the organization as a whole

Desired Profile
Any post graduate qualification, preferably an MBA
Valuable written and spoken English and Malayalam skills
Experience in the relevant field for a minimum of 8+year

Key Personal Attributes
Energetic and Smart

📌 Digital Marketing Manager Kochi (India)
🏢 Finprov Learning
📍 India