Manager - Sales, Marketing & Government Liaison

About the Role
We are looking for an experienced Manager – Sales, Marketing & Government Liaison with an MBA in Sales & Marketing and robust practical exposure to government licensing/liaison, digital marketing, retail partnerships, and business strategy.
The role will be based in Delhi and requires extensive cross-functional collaboration and external stakeholder management, including government bodies, trade associations, and overseas missions.

Key Responsibilities

Sales & Market Strategy
• Lead sales strategy and execution across online and offline channels.
• Build and scale revenue channels through national retail chains, e-commerce platforms, and institutional business.
Government Liaison & Compliance
• Manage all government licensing processes, regulatory compliance, and institutional engagement.
• Represent the company in discussions with government departments, business chambers, confederations, and trade missions.

Marketing & Brand Leadership




• Drive integrated marketing programs including digital marketing (SEO/SEM, social, email), brand positioning, media strategy, and campaigns.
• Work closely with internal teams and external agencies to deliver results.

Retail & Channel Partnerships
• Lead business development and partnership negotiations with key retail outlets and e-commerce partners.
• Secure optimal shelf space, promotions, and cooperative campaigns with major retailers.

Stakeholder & Leadership Skills
• Coordinate with cross-functional leaders (product, operations, finance) to align commercial and brand goals.
• Mentor, guide, and lead a team of sales and marketing professionals.

Analytics & Reporting
• Use data & analytics to evaluate sales performance, campaign effectiveness, and customer insights.
• Present regular reports to senior leadership and recommend strategic adjustments.

Required Skills / Experience
• MBA in Sales & Marketing from a reputed inst

📌 Manager Sales, Marketing & Government Liaison New Delhi
🏢 RN Chidakashi Technologies
📍 New Delhi