Experience: 1+ year

Role Type: Full-time
Key Responsibilities

Manage day-to-day social media activities across Instagram, Facebook, LinkedIn and other relevant platforms*.

Plan and execute monthly social media content calendars*.

Develop creative ideas for posts, reels, stories, carousels and other social media formats*.

Create visually appealing social media creatives using Canva*.

Edit basic reels and short-form videos using VN Video Editor* or similar applications.

Handle posting, scheduling, captions, hashtags, tagging and basic platform management*.

Write engaging and intelligent social media copy, captions, hooks and CTAs*.

Understand how to adapt content and messaging according to the brand, target audience and platform*.

Research current social media trends, formats, sounds and content opportunities*.

Think creatively and bring fresh concepts for increasing reach, engagement and brand visibility*.

Maintain consistency in brand language, visual identity and overall communication*.





* Coordinate with the design/content team to collect project information, images, videos and other relevant material.

* Monitor basic social media analytics and understand what content is performing well.

Stay updated with recent social media tools, AI tools, editing applications and content-creation platforms*.
Must-Have Skills

1+ year of experience* in social media management/content creation.

Good working knowledge of Canva*.

Basic to intermediate knowledge of VN Video Editor* or a similar video-editing application.

Strong understanding of Instagram content formats and trends*.

Positive creative thinking and visual sense*.

Solid content-writing and communication skills*.

Ability to write smart, engaging and brand-appropriate captions and social media copy*.

Understanding of social media marketing and audience engagement*.

* Ability t

📌 Social Media Marketing Executive Indore
🏢 Vinfotech
📍 Indore