Job Summary

We are looking for an experienced Performance Marketing Manager with a robust background in real estate. The candidate will be responsible for planning, executing, and optimizing digital marketing campaigns to generate high-quality leads for residential, commercial, and plotted projects.

Roles & Responsibilities
Plan and manage Meta (Facebook & Instagram) advertising campaigns.
Manage Google Search, Display, YouTube, and Performance Max campaigns.
Generate high-quality real estate leads.
Optimize campaigns to achieve the lowest possible Cost Per Lead (CPL).
Create and manage remarketing campaigns.
Conduct audience research and campaign planning.
Coordinate with the Graphic Designer and Video Editor for ad creatives.
Work closely with the Sales Team to improve lead quality and conversions.
Track campaign performance and prepare weekly/monthly reports.
Manage marketing budgets efficiently and maximize ROI.
Optimize landing pages and lead forms for better conversion.

Required Skills
Minimum 3 years of experience in Real Estate Performance Marketing.




Robust knowledge of Meta Ads Manager and Google Ads.
Experience with Google Analytics (GA4) and Google Tag Manager.
Understanding of Pixel, Conversion API, and tracking setup.
Experience in lead generation campaigns for real estate.
Positive analytical and problem-solving skills.
Excellent communication and reporting skills.

Preferred Qualifications
Experience working with residential, commercial, and plotted projects.
Google Ads and Meta Blueprint certifications will be an added advantage.
Basic knowledge of CRM and marketing automation tools.

KPIs
Qualified Leads Generated
Cost Per Lead (CPL)
Cost Per Site Visit
Cost Per Booking
Return on Ad Spend (ROAS)
Lead Quality
Campaign ROI
Monthly Marketing Performance

What We Offer
Competitive Salary
Performance-Based Incentives
Career Growth Opportunities
Professional Work Environment
Opportunity to

📌 Performance Marketing Manager Noida (India)
🏢 The Investment House
📍 India