Executive- Referral Marketing (Gurugram)

Executive- Referral Marketing (Gurugram)

04 Sep
|
Healic
|
Gurugram

04 Sep

Healic

Gurugram

Quick Facts

Location: Gurgaon (with travel across assigned territory/referral network)

Experience: 2–3 years (background in healthcare sales, insurance sales/bancassurance/agency channel, or medical representative/field sales preferred)

Languages: Hindi & English required

Reports To: Referral Business Lead

Compensation: Fixed salary + KPI-linked incentive + local conveyance

Role Overview

• Identify and connect with referral partners across healthcare and insurance channels — General Physicians, Diagnostic Centres, RMPs, Insurance Advisors, POSPs, and branch teams of Life, Health, and General Insurance companies — within the assigned territory

• Introduce Healic's General Surgery facility, surgeon credentials, cashless/reimbursement process, and patient-first value proposition to each referral partner

• Onboard referral partners as active referrers on a structured engagement/revisit cycle (not one-time onboarding)

• Convince onboarded partners to refer patients/policyholders who require general surgery (e.g. gallbladder, hernia, appendix) to Healic

• Coordinate with Healic's TPA/insurance desk to ensure smooth cashless approvals for insurance-referred patients, reinforcing partner trust

• Log every partner meeting,



onboarding, and patient lead captured in the field-sales app / CRM the same day

• Close the loop with referral partners on referred-patient outcomes and claim experience, to build long-term trust

• Escalate high-potential partners (large agency owners, top-performing POSPs, corporate insurance tie-ups, high-volume GPs/diagnostic centres) to the Team Lead for joint visits.

KRAs & KPIs

Daily field coverage: 10–12 referral partner meetings/day (minimum), tracked via GPS-verified check-in on the field-sales app

Partner onboarding: Number of current referral partners onboarded as active referrers per week/month

Partner relationship building: Partners progressed from ‘Introduced’ to ‘Active Referrer’ status; repeat engagement maintained per partner tier

Lead generation: Number of patient leads (with complete, consented details) sourced via referral partners and logged per week

Data quality: % of logged partner and lead records complete and correctly formatted

CRM/reporting hygiene: Same-day meeting/onboarding logging compliance; valid referral leads punched into CRM within SLA

📌 Executive- Referral Marketing (Gurugram)
🏢 Healic
📍 Gurugram

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