Copywriter

Location: Pune

Work Mode: Remote for at least the next 6 months

Experience: 2–3 years

Employment Type: Full-time

About Us

We’re a 360° Digital Marketing Studio helping brands build their identity, tell better stories, and connect with the right audiences. From brand strategy and content to social media, performance marketing, influencer campaigns, and creative production, we work across the entire digital ecosystem.

We’re looking for a Copywriter who understands brands, culture, audiences, and what makes people stop scrolling.

What You’ll Do

- Develop sharp, engaging, and platform-native copy for social media, digital campaigns, websites, ads, and brand communication.
- Write everything from Instagram captions and campaign concepts to ad copies, scripts, taglines, website copy, and brand narratives.
- Turn briefs and business objectives into clear, compelling creative ideas.
- Work closely with designers, strategists, performance marketers, and video teams to bring campaigns to life.
- Develop campaign concepts and creative territories, not just individual pieces of copy.
- Adapt tone of voice across different brands, industries, and audiences.
- Research trends, consumer behaviour, competitors, and cultural conversations to keep communication relevant.
- Contribute to brainstorming sessions and creative ideation.
- Review and refine copy based on feedback while maintaining the core idea and brand voice.
- Create performance-oriented copy for paid social, search, and other digital campaigns when required.

What We’re Looking For

- 2–3 years of professional copywriting experience, preferably within an agency, creative studio, or digital marketing environment.
- Strong command of English with excellent grammar, vocabulary, and storytelling ability.




- A natural understanding of social media, internet culture, and digital communication.
- Ability to switch effortlessly between witty, conversational, premium, emotional, informative, and persuasive tones.
- Strong conceptual thinking — you should be able to come up with the big idea, not just the words around it.
- Ability to take a brief, ask the right questions, and independently develop strong creative directions.
- Comfortable working on multiple brands and projects simultaneously.
- Attention to detail and an openness to feedback.
- A portfolio that demonstrates your range and ability to write for different formats and audiences.

Bonus Points

- Experience writing scripts for Reels, films, and digital videos.
- Experience with brand strategy, campaign ideation, or content strategy.
- Understanding of performance marketing and conversion-focused copy.
- Experience working with lifestyle, fashion, beauty, food, D2C, hospitality, or other consumer brands.
- A sense of humour and an unhealthy habit of noticing good (and terrible) copy everywhere.

What You Can Expect

- Work across exciting brands, categories, and creative challenges.
- Collaborate with a multidisciplinary team across strategy, design, content, performance, influencer marketing, and production.
- Space to experiment, pitch ideas, and actually see your work come to life.
- A fast-paced workplace where good ideas are valued over hierarchy.
- Remote working for at least the first 6 months, with the role based out of Pune thereafter.

How to Apply

Send us your CV + portfolio along with a short note about yourself and a piece of work you're particularly proud of.

If you think in ideas, write in stories, and know the difference between “content” and communication — we’d love to hear from you.

📌 Creative Copywriter (Pune)
🏢 The Collective
📍 Pune