Responsibilities
Identify potential customers requiring gold loan.
Generate leads via cold calling, referrals, local market visits and conducting sales activities in societies, apartments, clubs, and other places of interest to improve branch visibility.
Educate customers about gold loan, products, interest rates and advantages.
Guide customers on submitting the required set of documents and KYC as per RBI norms.
Plan, conduct monitor the branch field level marketing activities to ensure healthy pipeline of leads resulting in business conversion branch growth.
Responsible for keeping NPAs in control through robust follow ups from the customers for interest collections.
Increase gold loan business plus various other third-party products.
Qualifications
3+ years of Product / Sales experience in Gold loan or other Asset products
Key Skills
Generate leads via cold calling
Referrals
Local market visits
Conducting sales activities
Educate customers about gold loan products and perks
KYC as per RBI norms
Marketing activities (branch field level)
NPAs follow-ups/collections
Cross-selling third-party products
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