Social Media Specialist — Content, Design & Campaign Management

About the Role

We are looking for a creative, strategic and hands-on Social Media Specialist who can manage our complete social media presence across multiple platforms.

You should be comfortable managing both organic and paid/social campaigns, creating platform-specific content and adapting the same core message into formats suitable for Instagram, Facebook, WhatsApp, LinkedIn, X, YouTube, Quora and other relevant platforms.

This is not just a posting role. We are looking for someone who can think creatively, understand the audience, create compelling content, execute campaigns and measure results.

Platforms You Will Manage
Instagram
Facebook
WhatsApp
LinkedIn
X (Twitter)
YouTube
Quora
Reditt
Other relevant social and content platforms

Key Responsibilities1. Social Media Strategy
Develop and execute social media strategies aligned with company objectives.
Create monthly and weekly social media calendars.
Identify relevant topics, trends and content opportunities.




Develop platform-specific strategies rather than simply cross-posting identical content.
Identify prospects to increase brand awareness, engagement, traffic and leads.
Research competitors and analyze their social media strategies.
Track social media trends and emerging content formats.
Develop campaigns around products, services, events, announcements and industry topics.
Content Creation

Create engaging content for multiple formats, including:
Static social media posts.
Carousels.
Infographics.
Short-form videos.
Reels.
YouTube Shorts.
Stories.
Polls.
Educational content.
Promotional content.
Thought-leadership content.
Industry updates.
Case studies.
Customer success stories.
Testimonials.
Memes where appropriate.
Question-and-answer content.
Community-focused content.
Social Media Post Design

Responsibilities include:
Designing Instagram/Facebook po

📌 Social Media Executive Indore
🏢 ECOM RANKER
📍 Indore