Assamé Origin, a premium artisanal kombucha brand brewed in Assam, is looking for a dynamic and self-motivated Business Development Executive – HORECA & Key Accounts to help expand our presence across premium hospitality and retail.

This is a hands-on, field-based business development role for someone who enjoys meeting people, opening current accounts and building long-term business relationships.

The role will initially focus on Guwahati and Assam, with opportunities to work across selected markets outside Assam as the brand expands.

Key Responsibilities
Identify and acquire new B2B accounts across:
5-star and premium hotels
Premium cafés and restaurants
Gourmet stores
Premium supermarkets and modern retail
Other relevant HORECA and institutional accounts
Build and maintain a strong pipeline of prospective accounts.
Connect with F&B; Managers, Purchase Managers, General Managers, restaurant owners, founders and other key decision-makers.
Conduct product presentations, tastings and sampling sessions.




Present Assamé's brand story and product proposition confidently and professionally.
Negotiate commercial terms and coordinate vendor onboarding and listings.
Follow up consistently from first contact through listing, first purchase order and repeat orders.
Develop and maintain solid relationships with existing accounts.
Monitor product availability, visibility and placement at partner outlets.
Identify opportunities for menu listings, events, collaborations and brand activations.
Maintain structured records of leads, meetings, account status and sales progress.
Gather competitor and market intelligence.
Travel to new markets as the business expands.

Who We Are Looking For

We are looking for someone who is:
Polished, confident and skilled in appearance and communication.
Energetic, proactive and highly self-motivated.
Comfortable approaching senior hospitality professionals and business owners.
Strong at relationship bu

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