About ODDS Longevity ODDS Longevity is a physician-led, data-driven longevity and preventive health ecosystem focused on helping individuals measure, preserve and improve health, performance and functional capacity.
We are building a premium healthcare brand at the intersection of medicine, human performance, diagnostics, exercise science and longevity—and are looking for a senior creative professional who can translate complex ideas into culturally relevant, visually distinctive and highly engaging content.
The Role We are looking for a Creative Head who can take complete ownership of the creative direction and organic social media presence of ODDS Longevity.
The Creative Head will be responsible for deciding what ODDS should say, how it should say it, what the audience should feel, and how the brand should visually show up across platforms.
You will work closely with the Marketing Head, doctors, clinical experts, designers, editors and a Social Media Executive who will support you with day-to-day execution.
The ideal candidate combines creative instinct, strategic thinking, excellent taste, cultural awareness and strong execution discipline.
Key ResponsibilitiesCreative & Content Strategy Own the overall creative and content strategy for ODDS across Instagram, YouTube, LinkedIn and other relevant digital platforms.
Develop strong monthly and campaign-specific content narratives rather than simply filling a content calendar.
Identify culturally relevant hooks, formats, conversations and trends that can be adapted intelligently for a premium healthcare/longevity brand.
Build distinctive content properties and recurring formats that audiences begin to associate with ODDS.
Translate complex medical, scientific and longevity concepts into content that is intelligent, accessible and engaging without becoming generic “wellness content”.
Develop campaigns around launches, events, expert collaborations, client stories and brand initiatives.
Creative Direction Define the visual and storytelling direction for social media campaigns, reels, carousels, films and shoots.
Create clear creative briefs for designers, videographers, editors and photographers.
Direct and be involved in shoots involving doctors, founders, clients, experts and brand representatives.
Maintain a consistent premium, clinical and contemporary visual identity across all content.
Review and approve creatives, edits, scripts, thumbnails, captions and campaign assets before publication.
Constantly raise the creative benchmark of the brand.




Social Media Leadership Own the overall organic social media roadmap and platform strategy.
Work with the Social Media Executive responsible for scheduling, publishing, coordination, community management and day-to-day execution.
Ensure content calendars are planned well in advance and executed without last-minute dependency.
Monitor platform performance and use insights to continuously improve creative strategy.
Understand why specific formats, hooks, topics and narratives perform—not simply report reach and engagement numbers.
Build content that contributes to brand credibility, audience growth, qualified interest and eventual business outcomes.
Brand & Messaging Protect ODDS' positioning as a premium, physician-led, evidence-informed longevity brand .
Ensure the brand never slips into generic fitness, wellness, supplement or “anti-ageing” communication.
Develop strong brand language, campaign lines, hooks, captions and storytelling frameworks.
Maintain consistency of tone across founder content, doctor content, educational content, brand campaigns and experiential communication.
Work with medical and internal teams to ensure health-related communication remains responsible and scientifically appropriate.
Team & Execution Management Manage the team and coordinate closely with graphic designers, video editors, agencies, freelancers and production partners.
Establish clear workflows, timelines, approval systems and content trackers.
Take ownership of deadlines and ensure creative deliverables move from concept to publication without constant follow-up from leadership.
Maintain a structured repository of content, footage, creative references and reusable brand assets.
Manage multiple campaigns and content requirements simultaneously without compromising quality.
What We Are Looking For Ideally 6+ years of experience in creative strategy, branded content, social media or digital storytelling.
Previous experience as a Creative Strategist, Creative Lead, Content Head, Social Media Lead or similar senior creative role.
Strong portfolio demonstrating original campaigns,



storytelling and social-first creative thinking.
Exceptional understanding of Instagram, short-form video, digital culture and evolving content formats.
Strong visual taste, you should immediately be able to identify when something looks premium versus generic.
Excellent copywriting, scripting and storytelling ability.
Ability to convert a business or brand objective into a strong creative idea.
Experience directing shoots and working with designers/video editors.
Comfortable working with senior founders, doctors and subject-matter experts.
Strong project-management and people-management skills.
Ability to give accurate creative feedback rather than simply saying something “doesn't look good.”
High ownership, integrity and attention to detail.
You Will Be Particularly Strong For This Role If You naturally ask:
What is the story here?
Why would somebody stop scrolling for this?
Is this something only ODDS could say, or could any wellness brand post it?
Does this make the brand look more credible or more generic?
Can this complicated idea be communicated more simply?
What would make this visually unforgettable?
What did the audience actually respond to, and what should we learn from it?
This Role Is NOT For Someone Who Primarily manages posting and scheduling.
Depends entirely on designers to come up with creative ideas.
Copies competitor content or trends without adapting them strategically.
Needs leadership to provide every caption, hook or content concept.
Treats follower growth as the only measure of social media success.
Is primarily a performance-marketing specialist looking to run ads.
Cannot independently manage timelines, teams and execution.
Produces high volumes of content without maintaining brand quality.
Success in This Role Would Look Like Within the first few months:
ODDS develops a clearly recognisable social and creative identity.
Content begins to feel more original, intentional and culturally relevant.
Leadership is no longer required to generate or correct every creative idea.
Content calendars are proactive rather than reactive.
Designers and editors receive significantly stronger briefs.
Doctor and founder content becomes more compelling and strategically packaged.
Social media performance and reach improves through stronger creative, not simply increased posting frequency.
The Social Media Executive operates effectively under a clear creative and strategic direction.

📌 CREATIVE HEAD – Social Media & Content (Delhi)
🏢 Odds longevity
📍 Delhi