Job Description

We are looking for a result-oriented Ground-Mounted Solar Sales / Business Development professional to drive sales and business growth for ground-mounted solar EPC projects. The candidate will be responsible for generating new project opportunities, developing client relationships, preparing techno-commercial proposals, negotiating with customers, and closing projects from lead generation to contract signing.

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The role requires strong knowledge of C&I;, utility-scale, open-access and captive ground-mounted solar projects, along with excellent networking, negotiation and project-sales skills.

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Key Responsibilities

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Business Development & Lead Generation

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- Identify and develop new business opportunities for ground-mounted solar projects.n
- Generate leads through direct client meetings, industry networks, consultants, EPC partners, references and tenders.n
- Develop relationships with industrial, commercial, institutional and corporate customers.n
- Build and maintain a robust sales pipeline for MW-scale solar projects.n
- Manage the complete sales cycle from lead generation to order closure.n
- Understand customer requirements and coordinate site visits and preliminary feasibility discussions.n
- Coordinate with engineering/design teams for technical feasibility and project proposals.n
- Prepare and present techno-commercial proposals, quotations and project solutions.n
- Conduct commercial negotiations regarding pricing, scope, payment terms and project timelines.n
- Close high-value ground-mounted Solar EPC projects and achieve assigned sales targets.n

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Client & Stakeholder Management

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- Develop and maintain strong relationships with key decision-makers, consultants, developers and project stakeholders.n




- Handle client meetings, presentations and commercial discussions.n
- Coordinate with internal Engineering, Design, Procurement, Finance, Legal and Project Execution teams.n
- Ensure smooth handover of confirmed projects to the execution team.n
- Support customer requirements and commercial discussions during project execution when required.n

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Market & Tender Activities

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- Monitor government and private tenders related to solar projects.n
- Identify upcoming solar project opportunities and market developments.n
- Track competitor activities, project pricing and industry trends.n
- Maintain knowledge of solar policies, open-access regulations, PPA structures and applicable approvals.n

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Reporting & Performance Management

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- Maintain accurate records of leads, opportunities, proposals and order status in CRM/MIS.n
- Prepare weekly and monthly sales reports and forecasts.n
- Achieve monthly, quarterly and annual sales, revenue and MW order-book targets.n
- Provide regular market intelligence and competitor feedback to management.n

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Required Qualification

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- Bachelor's degree in electrical engineering / mechanical engineering / Renewable Energy / Business Administration or a related field.n
- MBA in Sales/Marketing will be an added advantage.n

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Required Experience

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- 8–10 years of experience in Solar EPC / Renewable Energy / Industrial B2B Sales.n
- Experience in ground-mounted solar project sales is preferred/mandatory.n
- Proven experience in handling C&I;, utility-scale or MW-scale solar projects.n
- Candidates with an established network among industrial clients, consultants, EPC companies and solar developers will be preferred.n

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Required Skills

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- Strong knowledge of Ground-Mounted Solar EPC projects.n
- Good understanding of solar project costing, BOQ and ROI calculations.n
- Strong communication, presentation and negotiation skills.n
- Excellent client relationship and business networking skills.n
- Strong commercial and analytical skills.n
- Proficiency in MS Excel, PowerPoint and CRM software.n
- Target-oriented and self-motivated approach.n
- Willingness to travel extensively for client meetings and project development.n

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Key Performance Indicators (KPIs)

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- MW capacity sold / order booked.n
- Revenue and order-book achievement.n
- Number of qualified leads generated.n
- Lead-to-order conversion ratio.n
- Current client acquisition.n
- Proposal and tender conversion rate.n
- Customer retention and repeat business.n
- Achievement of monthly, quarterly and annual sales targets.n

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Preferred Candidate Profile

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The ideal candidate should have hands-on experience in Solar EPC project sales rather than only solar product sales, with the ability to independently develop opportunities, manage techno-commercial discussions and close large-value ground-mounted solar projects.

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Strong industrial network + proven Solar EPC sales track record + willingness to travel = preferred.

📌 Sales Business Development (India)
🏢 Australian Premium Solar (INDIA
📍 India