Job Description

About Duratuf

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We're an industrial safety company in Kolkata, with our own office and warehouse in Dubai

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Our equipment keeps workers protected at 4,142+ customers across 65+ countries — when it works, someone gets to go home to their family.

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We're on our way to 10,000 protected workplaces by 2035

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What you'll own

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• Lead qualification (the core) - screen every inbound enquiry against MOQ, product feasibility

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and customer segment (distributor / EPC / end-user / OEM / government); make correct qualify

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/ reject decisions with minimal supervision; flag junk to the manager same day, never pass it

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forward.

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• Multi-channel inbound - own all inbound touchpoints during working hours: calls, WhatsApp

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Business, LiveChat, email and B2B platforms (IndiaMART, TradeIndia) — with zero missed

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enquiries and FRT ≤ 15 minutes.

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• Clean handoff to Sales - transfer every qualified lead with full context: company info, product

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interest, MOQ fit and conversation history.

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• Outreach & re-engagement - run outreach on unconverted quotations, lapsed leads and

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existing prospects; pick the right reason, right message and right channel for each objection

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(MOQ too high, price, timing) rather than sending generic follow-ups.

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• CRM hygiene - maintain a live nurturing pipeline in Zoho CRM, every prospect tagged by stage,

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100% data completeness across inbound and outreach, zero pending updates beyond end of

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day.

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• Pipeline reporting - weekly review with the Support Manager: contacts reached, response

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rate, conversion funnel and pipeline value.

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What we're looking for

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• Graduate , with 1-2 years in inbound tele-calling, customer support, inside sales or B2B enquiry

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handling.

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• Empathy first - patience,



warmth and persistence handling repeated enquiries; professional

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phone and chat etiquette; a genuine customer-first mindset.

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• Multitasking under load - able to manage simultaneous calls, chats and CRM updates without

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dropping a touchpoint; quick, accurate, unflustered.

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• Bilingual communication - confident, professional English and Hindi across calls, WhatsApp

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and email; qualifies inbound and initiates outreach with equal ease.

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• Lead-qualification logic - knows when to qualify, when to reject, and when to route to

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outreach instead; handles MOQ, price and product-fit objections without escalating every

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touchpoint.

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• CRM discipline - comfortable keeping lead status, remarks and follow-ups current in real time;

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familiarity with Zoho CRM, Zoho SalesIQ and WhatsApp Business is a strong plus.

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• Nice to have - exposure to PPE / industrial-safety products, B2B trade platforms, or any AI-

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based lead-nurturing tool.

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Values fit(non-negotiable)

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• Integrity - pipeline data, follow-up logs and outreach reports reflect reality; no inflated counts,

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no follow-ups marked done that weren't.

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• Accountability - owns FRT, follow-up completion, qualification accuracy and outreach

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conversion as personal numbers, without being chased.

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• Persistence - pursues long-cycle outreach across multiple touchpoints; nurturing compounds

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over time.

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• Adaptability - adopts new tools and cadences; not tied to fixed scripts or manual-only

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workflows.

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Location & basics

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•Office-first, Kolkata HQ (South City Business Park, Anandapur). Full-time.

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•Office-hours channel coverage expected across all inbound platforms.

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•Everything runs on Zoho One; a paid AI assistant seat for every employee.

📌 Lead Qualification & Outreach (Kolkata)
🏢 Duratuf Products
📍 Kolkata