About the Company

Traders Circuit is a SEBI-registered investment advisory and fintech platform focused on equity and derivatives trading. We are building a technology-led financial brand that helps traders make informed decisions through market insights, trade recommendations and disciplined risk management.

About the Role

We are looking for a hands-on, numbers-driven Growth & Marketing Manager to own the complete marketing funnel:
Acquisition
App Installs
Activation
Paid Subscribers
Revenue
Retention

This is not a traditional brand/social media role. You will be directly responsible for user growth, customer acquisition, conversion and marketing ROI.

Responsibilities
Own and scale Google Ads, UAC, Meta Ads and other performance channels
Drive quality app installs and paid subscribers at an optimized CAC
Manage the complete install → registration → activation → subscription funnel
Track and improve CPI, CAC, conversion, ROAS, LTV and churn
Own Firebase, GA4, Google Search Console and marketing analytics
Develop SEO strategy to drive high-intent organic traffic and conversions
Build WhatsApp/CRM automation for onboarding, conversion, engagement and renewals
Drive social/content strategy across Instagram, YouTube, X and Telegram
Develop influencer,



referral and strategic acquisition channels
Build Traders Circuit's brand, PR and market presence
Work closely with Founder, Product, Tech, Design and Sales teams
Prepare weekly growth dashboards and actionable performance reports

KPIs

You will be measured on:
App Installs
CPI
CAC
Paid Subscribers
Conversion %
Subscription Revenue
ROAS
LTV
Retention
Churn
Organic Growth

The objective is easy:
More paying customers.
Lower CAC.
Higher revenue.
Better retention.

Qualifications
3–7 years of hands-on digital/performance marketing experience
Proven Google Ads & Meta Ads expertise
Experience scaling apps, fintech or subscription businesses
Experience managing ₹5L+/month advertising budgets preferred
Strong understanding of CAC, LTV, CPI, ROAS and conversion funnels
Working knowledge of Firebase, GA4, SEO and CRM/WhatsApp marketing
Strong analytical and Excel/Google Sheets skills
Hands-on, entrepreneurial and highly numbers-oriented
Fintech / stock market / broking / wealth management experience is a strong advantage.

Pay range and compensation package

5 to 12 LPA

Equal Prospect Statement

Fintech / stock market / broking / wealth management experience is a solid advantage.

📌 Growth & Marketing Manager Bengaluru
🏢 I Cap Financial Services
📍 Bengaluru