About the Opportunity
A rapid-scaling beauty-tech startup operating at the intersection of skincare science and digital storytelling, we craft visually compelling, data-informed campaigns for premium skincare brands targeting Gen Z and Millennial consumers across India. Our designers fuse clinical skincare messaging with Instagram-worthy aesthetics—transforming product perks into scroll-stopping visuals that drive engagement, conversions, and brand loyalty. You’ll be at the heart of scaling visual identity for a brand that’s redefining how skincare is marketed in the digital age. Role & Responsibilities
Design high-conversion social media creatives (Reels, Carousels, Stories) tailored for skincare product launches, promotions, and educational content.
Translate complex skincare science (ingredients, advantages, routines) into engaging, easy-to-digest visual narratives across digital platforms.
Collaborate with Marketing and Product teams to align design language with brand guidelines, campaign KPIs, and regional market preferences.
Develop packaging mockups, email headers, landing page assets, and print collaterals that maintain consistent aesthetic and tone of voice.
Run A/B tests on creatives, analyze performance metrics (CTR,



engagement rate, conversion), and iterate designs for maximum impact.
Maintain and evolve a branded asset library (templates, icons, color palettes, typography) to ensure visual consistency across all touchpoints.

Skills & Qualifications

Must-Have
Adobe Creative Suite (Photoshop, Illustrator, After Effects)
Canva Pro
Figma
Instagram & Facebook Ads Design
UI/UX principles for mobile-first content
Basic understanding of skincare ingredients and benefits (e.g., hyaluronic acid, retinol, SPF)
Portfolio showcasing beauty/skincare-focused social media campaigns

Preferred
Experience with motion graphics for Reels/TikTok
Knowledge of Google Analytics or Meta Business Suite reporting
Basic copywriting or ability to collaborate with copywriters for overlay text

Benefits & Culture Highlights
Competitive salary up to ₹45K/month + performance bonuses + quarterly skincare product hauls
On-site hybrid culture with flexible Fridays and wellness Thursdays (free yoga + skincare consultations)
Fast-track growth path: lead designer role in 12–18 months for top performers

📌 Skincare Graphic Designer Upto 45k New Delhi
🏢 Beyond Border Consultants
📍 New Delhi