Key ResponsibilitiesPerformance Ads
Plan, execute, and optimize campaigns on Meta Ads (FB & IG) and Google Ads.
Manage full D2C funnel: Prospecting → Retargeting → Retention.
Creative Strategy
Improve KPIs: High ROAS,ROI, Low CPA, Strong CVR, Steady Scaling.

Automation & Tracking
Set up and manage advanced automation flows, including:
Meta automation rules
Google automated bidding
GTM event configuration
Pixel/CAPI integrations
Automated dashboards (Looker Studio optional)

WhatsApp Automation & Growth
WhatsApp Automation & Growth
Build and optimize WhatsApp automation funnels using Interakt / Wati / Zoko / AiSensy.
Set up automated flows: Welcome, Broadcasts, Cart Recovery, Lead Nurturing.
Integrate WhatsApp with ad campaigns to drive high-intent leads, faster conversions, and remarketing.

Other Responsibilities
Conduct A/B tests (creatives, audiences, landing pages).
Manage multiple client accounts with consistent performance.
Provide weekly and monthly reports with actionable insights.

Requirements
2–3 years of proven experience in Meta + Google Ads.




Strong understanding of D2C scaling, ROAS-driven strategies, and moderate-budget optimization.
Experience in WhatsApp automations and building conversion-focused workflows.
Skilled in analytics, audience segmentation, and funnel optimization.
Comfortable managing multiple client accounts.
Solid communication and data interpretation skills.

What We Offer
Work with multiple D2C brands and niche businesses.
ROI-focused culture — consistency over big spend.
Exposure to AI-driven marketing automation tools.
Performance-linked incentives and growth into senior strategy roles.

Job Type: Full time

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:
Versatile schedule
Paid time off

Ability to commute/relocate:
Gandhipuram, Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)

Experience:
Digital marketing: 2 years (Preferred)

Work Location: In person

📌 Meta & Google Ads Expert Gandhipuram
🏢 DAct IT Solutions
📍 Gandhipuram