– Performance Marketing Executive

Location: Punjabi Bagh, Delhi

Experience: 2+ years

Industry: FMCG / Confectionery

Qualification: Graduate

We are looking for a young, result-oriented Performance Marketer to manage and grow online sales through data-driven digital marketing campaigns.

Key Responsibilities:
Plan, execute and optimize performance marketing campaigns across digital channels.
Drive online sales, leads, traffic and customer acquisition while maintaining productive CAC/ROAS.
Manage campaigns across Google Ads, Meta Ads and relevant e-commerce platforms.
Monitor campaign performance, budgets, conversions and ROI.
Conduct audience research, keyword research, A/B testing and campaign optimization.
Coordinate with creative/content teams for high-performing ad creatives and copies.
Track sales, conversion funnels and customer behaviour using analytics tools.
Prepare regular performance reports and identify opportunities for growth.




Stay updated with digital advertising trends, platform changes and FMCG e-commerce trends.

Required Skills:
Minimum 2 years of hands-on performance marketing experience, preferably in FMCG, food or confectionery.
Solid understanding of Google Ads, Meta Ads, conversion tracking and campaign analytics.
Experience in D2C/e-commerce sales and marketplace marketing is preferred.
Good knowledge of GA4, Google Tag Manager, Meta Business tools and Excel/Google Sheets.
Solid analytical, numerical and problem-solving skills.
Ability to manage budgets and optimize campaigns based on measurable business outcomes.
Good communication and coordination skills.
Candidates with experience handling FMCG/confectionery brands and online sales channels will be preferred.

Pay: ₹20,969.98 - ₹35,717.80 per month

Work Location: In person

📌 Performance Marketing Executive Punjabi Bagh (India)
🏢 Shellz Overseas
📍 India