DIGITAL MARKETING EXECUTIVE
SEO | GEO | Organic Growth
Experience: 3+ Years
Employment Type: Full-Time
Department: Digital Marketing

Role Overview
We are seeking a results-driven Digital Marketing Executive with solid hands-on experience in SEO and GEO (Generative Engine Optimization). The role will focus on improving our digital visibility, search performance and presence across both traditional search engines and AI-powered search platforms.

Key Responsibilities
● Execute SEO & GEO strategies to improve online visibility.
● Manage on-page, off-page and technical SEO activities.
● Optimize website and content for Google and AI-powered search platforms.
● Conduct keyword research, competitor analysis and content optimization.
● Support content marketing, digital campaigns and organic growth initiatives.
● Monitor rankings, traffic,



visibility and conversion performance.
● Use tools such as Google Search Console, Google Analytics and SEO platforms.
● Prepare regular performance reports and actionable insights.
● Stay updated with evolving SEO, GEO and AI search trends.

Candidate Profile
● 3+ years of relevant experience in Digital Marketing/SEO.
● Strong practical knowledge of SEO, GEO and content optimization.
● Understanding of search algorithms, website optimization and analytics.
● Strong analytical, communication and problem-solving skills.
● Ability to manage multiple projects and deliver measurable results.

Work Location: In person

📌 DIGITAL MARKETING EXECUTIVE (Kolkata)
🏢 CAS Media Solutions
📍 Kolkata