We are looking for a detail-oriented and target-driven Sales Development Representative (SDR) / Research Analyst to support our business development efforts. The primary focus will be on identifying, researching, and qualifying potential clients across 12 target sectors including Residential, Real Estate, Hospitality, Commercial, Institutional, Healthcare, Sports, Industrial, Corporate, Government, Architecture & Design, and Property Management. The role involves building a robust lead database, validating data, analyzing market trends, and delivering actionable insights to drive sales growth.

Key Responsibilities

1. Market & Data Research

- Research relevant companies and stakeholders in the construction, real estate, architecture, and landscaping sectors.

- Build and maintain a targeted and up-to-date database of potential clients.

2. Lead Generation

- Identify potential clients and projects using platforms such as Google, LinkedIn, architecture portals, company websites, and project listings.

- Achieve monthly lead generation target of 200 qualified leads.

3. Lead Data Management

- Capture and maintain accurate records including company name, contact person, designation, location, project details, contact details, website, and source.

- Ensure complete and accurate data entry in CRM/Excel systems.

4. Data Validation

- Verify phone numbers, email IDs, company information, project status, and decision-maker details.

- Maintain 95%+ data accuracy at all times.

5. Project Research

- Track upcoming and current construction and architectural projects.

- Identify relevant stakeholders and decision-makers for each project.

- Identify current project opportunities for business development.

6. Data Analysis

- Analyze lead sources, industries, locations, project types, lead quality,



and conversion potential.

- Prepare weekly and monthly lead analysis reports with actionable insights.

7. Lead Qualification

- Categorize leads based on project stage, requirement, company profile, decision-maker authority, and potential.

- Maintain Hot / Warm / Cold lead classification for effective pipeline management.

8. Competitor & Market Research

- Research competitors, their projects, services, positioning, and market presence.

- Prepare periodic competitor and market intelligence reports.

9. Reporting

- Prepare daily and weekly reports on research completed, leads generated, and data insights.

- Ensure timely and accurate submission of all reports.

Target Sectors & Potential ServicesSectorTarget CustomersPotential Services
ResidentialHomeowners, villa owners, farmhouse ownersSwimming pools, landscaping, garden development
Real Estate & ConstructionBuilders, developers, apartment developersPools, landscaping, common-area amenities
HospitalityHotels, resorts, serviced apartmentsPools, renovation, landscape design
CommercialRestaurants, malls, officesLandscaping, water features, green areas
InstitutionalSchools, colleges, universitiesPools, sports areas, landscaping
HealthcareHospitals, wellness centers, senior livingTherapeutic gardens, pools, landscaping
Sports & RecreationSports clubs, gyms, country clubsPools, pool decks, recreational landscaping
IndustrialFactories,



industrial parks, corporate campusesCorporate landscaping, green spaces
CorporateIT parks, MNC campuses, business parksLandscape development, green zones
Government & PublicMunicipalities, public parks, tourism projectsPublic landscaping, pools, recreational infra
Architecture & DesignArchitects, landscape architects, designersProject referrals, pool execution, turnkey solutions
Property ManagementFacility management companies, property managersPool maintenance, renovation, upkeep
Key Skills Required

- Proficiency in Google search, Boolean search, and LinkedIn Sales Navigator

- Experience with CRM software and Microsoft Excel

- Strong data entry, validation, and database management skills

- Analytical mindset with ability to generate reports and insights

- Lead qualification and classification abilities

- Competitor and market research capabilities

- Excellent attention to detail and time management

- Strong written communication skills

- Target-oriented with ability to meet monthly lead goals (200 leads/month)

- Knowledge of construction, real estate, and landscaping industries is a plus

Qualifications & Experience
- Bachelor's degree in Business, Marketing, Economics, or related field (preferred)

- 1–3 years of experience in SDR, lead generation, research, or data analysis roles

- Freshers with strong research and analytical skills may also be considered

Performance Metrics
- Monthly lead generation target: 200 qualified leads

- Data accuracy: 95%+

- Timely submission of daily/weekly/monthly reports

- Quality of lead classification (Hot/Warm/Cold)

- Accuracy of competitor and market intelligence reports

(Ref:www.freshersworld.com,freshersworld)

📌 Sales Development Representative (Chennai)
🏢 DD Architects
📍 Chennai