Job Description
Company Description
nRute is an online portal (WIP), that curates furniture for living and working spaces from Indian companies and across Europe.
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n Role Overview
nThis Management Trainee position focuses on developing Rute;s consumer-facing content strategy, building a design knowledge library, and creating engaging material to attract homeowners to the platform.
n Location: Mumbai. Employment Type: Full time
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n Key Responsibilities
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- Knowledge Library Creation: Research, draft, and assemble a comprehensive library of knowledge covering furniture styles, materials, care guides, and design trends for end customers.n
- Homeowner Attraction & Engagement: Develop inspiring site copy, room guides, and consumer-focused editorial details specifically designed to bring homeowners to the platform and keep them engaged.n
- Content & Taxonomy Alignment: Translate complex product attributes (such as specific visual finishes, dimensions, and structural details) into user-friendly copy and guides for everyday consumers.n
- Cross-Functional Collaboration:



Partner with the internal design indexing team and digital marketing specialists to align database information with consumer search behavior.n
- Resource Optimization: Keep content up to date with seasonal design trends, new product categories, and emerging home decor practices.n

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n Qualifications & Requirements
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- Master’s degree or Post-Graduate Diploma in Advertising & Marketing Communications,or Digital Marketing & Brand Strategy, or Communications Management n
- Core Competencies: Exceptional written communication, storytelling ability, and a keen eye for aesthetic home design.n
- Attributes: High attention to detail, creative initiative, and an eagerness to learn in a fast-paced environment.n
- Generative AI & Visual Curation Tools: Hands-on familiarity with tools like Midjourney, Gemini, mnml.ai, or Nano Banana for visual search testing,n
- Digital Marketing & Analytic

📌 Management Trainee (Mumbai)
🏢 BeyondnMore
📍 Mumbai