05 Sep
|
India filings
|
Mumbai
05 Sep
India filings
Mumbai
Senior Performance Marketing Executive
Location: Ghansoli, Navi Mumbai
Experience: 4-7 Years
About the Role
We're looking for a Senior Performance Marketing Executive to own and scale paid acquisition across Google and Meta platforms. This role is ideal for someone who has managed high-budget performance campaigns, thrives on data-driven decision making, and has a proven ability to drive business growth through paid media.
Key Responsibilities
- Own the strategy, execution, and optimization of large-scale Google Ads and Meta Ads campaigns across multiple business categories.
- Drive business growth by improving key metrics including Lead Quality, CPL, CAC, ROAS, and conversion rates through continuous experimentation and optimization.
- Manage media budgets, audience strategies, bidding models, attribution, and performance forecasting to maximize marketing efficiency.
- Collaborate with Creative, Content, Product, and Sales teams to develop high-performing campaigns and optimize the complete acquisition funnel.
- Present performance insights, growth opportunities, and strategic recommendations based on campaign data and market trends.
What We're Looking For
- 47 years of hands-on experience in Google Ads and Meta Ads.
- Proven experience managing high-budget lead generation campaigns with measurable business impact.
- Solid understanding of media buying, campaign scaling, audience segmentation, attribution, and conversion optimization.
- Hands-on experience with Google Ads, Meta Ads Manager, GA4, GTM, Google Looker Studio, and conversion tracking.
- Strong analytical mindset with the ability to translate data into actionable growth strategies.
- Excellent communication and stakeholder management skills.
Preferred Background
We're particularly interested in candidates who have experience in:
- Performance marketing agencies or digital marketing agencies
- SaaS, FinTech, Business Services, Legal Services, BFSI, or other B2B lead generation businesses
- Managing monthly ad budgets of 50 Lakhs+ across multiple campaigns or accounts
Why Join IndiaFilings?
- Own performance marketing for one of India's leading business services brands.
- Work with significant advertising budgets across diverse business verticals.
- Collaborate with experienced product, creative, and growth teams.
- Play a key role in shaping customer acquisition and revenue growth.
📌 Senior Performance Marketing Executive - Navi Mumbai - Early Joining
🏢 India filings
📍 Mumbai