- 1. Lead Generation & ProspectingIdentify potential business clients through cold calling, LinkedIn, email, referrals, networking, databases, and field visits.
- Research companies, industries, decision-makers, and business opportunities.
- Build and maintain a strong prospect pipeline.
- Generate qualified B2B leads on a daily and weekly basis.
- 2. Client AcquisitionContact business owners, Directors, HR Heads, Sales Heads, and other decision-makers.
- Understand their business challenges and requirements.
- Present appropriate company services and solutions.
- Schedule and conduct client meetings.
- Convert prospects into new clients.

3. Business DevelopmentPromote relevant Kheewa Incorporation services such as:

- Business Development Consulting
- Sales & Marketing Solutions
- Recruitment & HR Consulting
- Digital Marketing
- Lead Generation
- Franchise Development
- AI-enabled Business Solutions
- Business Process Improvement
- Strategic Business Consulting
- 4. Sales & Business MeetingsConduct telephone, online, and face-to-face business meetings.
- Present company services and proposals.
- Understand client requirements and prepare suitable solutions.
- Coordinate demonstrations and presentations where required.
- Negotiate and close business opportunities within approved commercial guidelines.
- 5. Follow-Up & ConversionMaintain regular follow-up with prospects.
- Track enquiries, meetings, proposals, negotiations, and closures.
- Follow up on pending decisions.
- Ensure no qualified chance is lost due to poor follow-up.
- Maintain accurate sales pipeline information.
- 6.



Client Relationship ManagementDevelop long-term relationships with customers.
- Maintain regular communication with existing clients.
- Identify repeat business, upselling, and cross-selling opportunities.
- Generate referrals from satisfied customers.
- Support client retention and satisfaction.
- 7. Field Business DevelopmentVisit prospective businesses and corporate offices when required.
- Conduct market visits and local business networking.
- Meet prospective customers directly.
- Participate in exhibitions, seminars, business events, and networking programs.
- 8. CRM ManagementMaintain complete lead and customer information in CRM.
- Update calls, meetings, follow-ups, proposals, and sales stages.
- Maintain accurate pipeline data.
- Track next-action dates for every active opportunity.
- 9. Market ResearchIdentify new industries, customer segments, territories, and business opportunities.
- Monitor competitor activities.
- Study market trends and customer requirements.
- Provide market intelligence and feedback to management.

10. MIS & ReportingPrepare and submit:

- Daily Activity Reports
- Lead Generation Reports
- Calling Reports
- Meeting Reports
- Follow-Up Reports
- Sales Pipeline Reports
- Proposal Reports
- Conversion Reports
- Revenue Reports
- Weekly & Monthly Sales MIS

11. AI & Digital Sales SupportUse modern digital and AI tools such as:

- ChatGPT
- Gemini
- Claude
- Microsoft Copilot
- LinkedIn
- CRM
- Google Workspace
- Microsoft Office

Use these tools for prospect research, lead generation, sales communication, proposal preparation, reporting, and productivity improvement.

📌 Sales and Marketing Executive (Ludhiana)
🏢 Emm Aar Knitwears
📍 Ludhiana