Digital Marketing & Content Creator
Team Marketing
Location Calicut On-site
Type Full time
Experience 13 years
Details
KINFRA Advanced Technology Park, Ramanattukara
KINFRA Advanced Technology Park, Ramanattukara
The Digital Marketing & Content Creator plans, produces and promotes content across our digital channels. The role combines creative content development with hands-on campaign management, with the goal of building brand visibility, reaching prospective learners and educators, and delivering measurable growth in enquiries and enrolments.
Key responsibilities
Develop and execute the digital marketing plan across social media, email, website and paid channels
Produce engaging, education-focused content social media posts, short videos, flyers, articles and newsletters
Plan and run targeted online campaigns for enrolment drives and educator recruitment
Maintain a content calendar and ensure consistent, timely publishing
Monitor campaign performance using analytics tools, and present regular reports and recommendations to management
Research trends in digital marketing and online education,
and bring recent content ideas to the table
Ensure all content reflects the brands tone, values and quality standards
Qualifications and skills
Bachelors or Masters degree; BBA or MBA in Marketing preferred
13 years of experience in digital marketing or content creation; fresh graduates with a robust portfolio may apply
Excellent written English and a flair for creative storytelling
Proficiency in Canva or similar design tools, and basic video editing
Working knowledge of Meta Business Suite, Google Analytics and email marketing platforms
Self-motivated, organised and comfortable taking ownership of results
Preferred
Experience using AI tools (ChatGPT, Canva AI, CapCut and similar) to accelerate content creation
Prior experience in an education or ed-tech environment
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.