Company Description

Company profile: At Spark Foundry, we bring HEAT to brands: Higher Engagement, Affinity, and Transactions. Throughout our rich history, we’ve taken pride in our ongoing legacy of and commitment to constant evolution. It’s in our DNA to evolve. By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring contemporary heat to brands – the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new. Energy and innovation fuel our startup spirit, while the unrivalled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients.

Responsibilities

Key Responsibilities
Develop and execute mainline media plans across channels such as TV, Print, Radio, Cinema, and Outdoor (OOH)
Understand client business objectives and translate them into effective media strategies and recommendations
Conduct market, audience,



and competitor analysis to support planning decisions
Work closely with buying, activation, strategy, and client servicing teams for campaign execution and delivery
Prepare media plans, rationale documents, flowcharts, and post-campaign analyses
Manage media budgets, scheduling, release planning, and performance tracking
Coordinate with media owners/vendors for proposals, negotiations, and campaign requirements
Lead client discussions and present media strategies, campaign plans, and performance updates
Mentor and guide junior team members within the planning team
Stay updated on media consumption trends, market insights, and industry developments

Qualifications

Eligibility Criteria
4–7 years of relevant experience in Mainline / Traditional Media Planning
Prior agency experience preferred
Robust understanding of media planning principles across offline/traditional channels

Required Skills
Solid

📌 Manager Gurugram (India)
🏢 PUBLICIS GROUPE
📍 India