Head of Marketing – North Bengaluru – IB School - Open to Indian Citizens & Global Talent
Corporate Professionals Transitioning to Education Are Welcome Location: North Bengaluru
Reports To: Founder
Employment Type: Full time | Senior Leadership. The Role: We're looking for a strategic marketing leader to build and lead our entire marketing function from the ground up. This is a build-the-engine role—not a run-someone-else's-machine role. You will design the marketing operating system, establish processes, build reporting frameworks, and independently drive measurable business outcomes. Candidates of all nationalities are welcome to apply. Key Responsibilities: Marketing Strategy & Operations
Design and build the complete marketing operating system, including SOPs, dashboards, reporting structures, and performance review cadence.
Create a single source of truth for lead volume, lead source, channel performance, cost, and conversion metrics.
Own the primary business KPI: Lead-to-Campus Tour Conversion, focusing on qualified family visits rather than raw lead volume.




Analyse marketing performance and decide what to scale, optimise, pause, or discontinue based on data.
Plan, manage, and optimise the marketing budget with continuous ROI analysis.

Digital Marketing & Technology: Take complete ownership and administrative control of all marketing channels, including:
Google Ads
Meta Ads
Website
CRM
Telephony Systems
Chatbot
WhatsApp
Offline Marketing Channels

Stay closely involved in digital marketing, SEO, content strategy, social media, and paid advertising, even when specialists or agencies handle execution. Partnerships & Business Development: Build and manage a solid partnership pipeline by identifying and converting opportunities with:
Corporate organisations
Residential communities
Relocation agencies
Immigration consultants
Pre-schools
Real estate developers
PR agencies
Other strategic partners

Drive these relationship

📌 Head Of Marketing Bengaluru
🏢 Teacher Pool
📍 Bengaluru