Job Description
Owner of Category P&L; - Category Growth Levers & Market Understanding
Have a thorough understanding of the industry, category, brand & retail objectives, online & offline competition, trends/events, competition, vendors with a robust understanding of growth levers
Robust focus on customer needs, both existing and potential, and use that knowledge to deliver a customer experience that is unparalleled
Stay on top of changing trends and strategic priorities through in-depth data analysis to predict customer behavior
Conduct financial analysis of business opportunities to meet P&L; goals, drive necessary promotions, campaigns basis insights, marketing plans etc.
Work with marketing team to identify the best initiatives to build awareness and encourage trial across channels – SEM, SEO, ATL, etc. Work on relevant assortment,
enable its discovery and ensure conversion
Implement industry insights and best practices to grow overall category & band P&Ls;
Ownership of Brand P&L; - Strategic Brand Partnerships Management :
Develop deep and long standing relationships with the partners to drive relationships from the strategic to tactical and create win-win situations in the value chain
Own the brand growth numbers of the platform in terms of revenue, savings, margins, inventory management, products, returns, ordering, etc.
Expanding the relationships with existing customers by continuously proposing solutions that meet their objectives
Set up industry best practices and SOPs