Position: AEO/GEO & CRO Specialist

Experience Required: 2-4 years minimum, with hands-on AEO/GEO and CRO exposure

Location: Remote

Company: Grow Nearby

Type: Full-time

Company Overview

Grow Nearby Inc. is a leading Full-Service Internet Marketing Company based in Tampa, FL, specializing in elevating the online presence of clients in the home service industry. Our suite of services includes Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, Social Media Management, and a variety of digital marketing strategies aimed at driving sales, improving customer retention, and boosting profitability. Our team, a blend of creative minds, industry pioneers, and meticulous executors, strives to surpass expectations and redefine the digital marketing sphere.

About the Role:

We are looking for an AEO/GEO & CRO Specialist to turn around low-performing client accounts by improving on-page performance, conversion paths, and visibility in AI-driven search surfaces such as AI Overviews and LLM citations. This role blends hands-on optimization and CRO testing with a forward-looking focus on Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), and requires someone comfortable auditing, testing, and reporting on a weekly cadence.

Key Responsibilities:

- On-Page Optimization: Optimize on-page elements with a primary focus on low-performing accounts to lift rankings and engagement.

- Keyword Mapping & Generation: Build keyword mapping and generate new keyword opportunities for existing low-performing accounts.

- SEO Website Audit Creation: Create SEO website audits identifying gaps holding back performance.

- CTA Audits & A/B Testing: Audit CTAs on low-performing accounts and run A/B tests to improve leads and clicks.

- AEO/GEO Strategy:



Create AEO/GEO strategy to improve site presence in AI Overviews and LLM-driven search.

- CRO Audits: Conduct conversion rate optimization audits on key landing pages to identify friction points and improvement opportunities.

- Structured Data for AEO/GEO: Implement and expand schema markup that supports AI Overview and LLM answer eligibility.

- LLM Prompt & Query Testing: Test how client brands appear across common LLM prompts and queries, and refine content to close visibility gaps.

- Brand Citation Audit: Audit competitor brand citations on LLM platforms and identify gaps to close.

- Weekly Account Audits & Reporting: Run weekly account audits and create performance reports.

- Reddit Setup & Posting: Set up and manage Reddit presence, including posting to support brand visibility.

- AI Content Optimization: Structure content for AI Overviews, featured snippets, and LLM citations.

- Monthly AEO/GEO Visibility Reporting: Track and report AI Overview appearances and LLM citation visibility on a monthly basis.

Requirements:

- 2-4 years of proven experience in SEO, with hands-on exposure to AEO/GEO and CRO work.

- Practical experience turning around low-performing accounts through on-page fixes, keyword mapping, and CTA testing.

- Working knowledge of AI Overview behavior, LLM citation patterns, and how to structure content for AI-driven search surfaces.





- Comfortable running A/B tests and interpreting results to improve leads and clicks.

- Familiarity with brand citation tracking on LLM platforms and competitor gap analysis.

- Experience with Reddit or similar community platforms for brand visibility building.

- Strong reporting discipline to deliver weekly account audits and monthly AEO/GEO visibility reports.

Selection Process:

- 1st Round: Intro and Basic Questionnaire

- 2nd Round: Live AEO/GEO & CRO Assessment Test

- 3rd Round: Final Interview with Department & Company Head

Why Join Us

- Dynamic Environment: Excel in a swiftly changing online marketing and SEO ecosystem, where your efforts have a direct impact on client success.

- Career Growth: Grow with a company that prizes professional advancement and empowers team members to achieve their highest potential.

- Impactful Work: Shape how client brands show up in AI Overviews and LLM answers, at the leading edge of where search is heading.

Preferred Qualifications

- Prior experience with CRO tools such as Google Optimize alternatives, Hotjar, or similar A/B testing platforms.

- Familiarity with ChatGPT, Perplexity, Google AI Overviews, and how brands get cited on these platforms.

- Experience with Reddit or other community-driven platforms for brand visibility.

- Exceptional written and verbal communication skills for client-facing reporting.

Additional Information

- Immediate joiners preferred.

- Opportunity to work from home.

Benefits:

- Competitive salary as per market standard.

- Continuous learning and professional development opportunities.

- Collaborative and supportive team setting.

To Apply: Please submit your resume to - [[HIDDEN TEXT]] & [[HIDDEN TEXT]]

Note: Check salary package once.

📌 AEO/GEO & CRO Specialist (India)
🏢 Grow Nearby
📍 India