Regional Sales Head - Contemporary Trade (Bangalore)

Location: Bangalore
Company: Kulfi Kulture
Experience: 5-6 Years in Ice Cream, Frozen Desserts, FMCG or Beverage Industry

About Kulfi Kulture

Kulfi Kulture is a fast-growing premium Indian frozen dessert brand focused on bringing authentic kulfi experiences to modern consumers. With strong traction across retail stores, apartment communities, corporate channels, and quick commerce, we are now expanding aggressively across Bangalore and South India.

We are looking for an experienced and entrepreneurial Regional Sales Head who has previously worked in the ice cream or frozen dessert industry and understands the nuances of cold-chain distribution, modern trade operations, retailer relationships, and secondary sales management.

Role Overview

The Regional Sales Head will be responsible for leading Kulfi Kulture's Bangalore market expansion by securing listings and driving sales across modern trade chains, premium supermarkets, gourmet stores, and organised retail formats.

Key Responsibilities




- Drive placement of Kulfi Kulture products across modern trade and organized retail channels in Bangalore.
- Secure listings with leading chains such as:
- Reliance Retail
- DMart - More Retail
- Nature's Basket
- Foodhall
- Premium local supermarket groups and gourmet stores.
- Build and manage distributor networks across Bangalore.
- Negotiate commercial terms, shelf placement, freezer placement, and promotional activities.
- Develop annual sales plans and regional growth strategies.
- Manage sales officers, promoters, merchandisers, and distributor sales teams.
- Monitor secondary sales, stock rotation, and product availability.
- Drive monthly and quarterly sales targets while maintaining healthy distributor economics.
- Collaborate with marketing teams for in-store activations, sampling programs, and consumer promotions.
- 6-10+ years of sales experience in ice cream, frozen desserts, dairy, beverages, or FMCG.
- Proven exp

📌 Regional Sales Manager (Bengaluru)
🏢 Kulfi Kulture
📍 Bengaluru