Job Summary: Media Associate We are looking for a proactive, sharp, and detail-oriented Media Associate to join our Media War Room team.

The role involves real-time monitoring, tracking, and analysis of media coverage across TV, print, digital, and electronic platforms.

Key Responsibilities: -Monitor and track daily media coverage across television, print, digital, and electronic media platforms.
- Identify, analyse, and summarise key news stories, political developments, debates, and emerging narratives relevant to the organisation and clients.
- Conduct real-time tracking of media reports, TV debates, digital trends, and social media conversations.
- Prepare daily media briefs, alerts, and intelligence reports for internal stakeholders.
- Track competitor visibility, media sentiment, and issue-based coverage across platforms. -Maintain and update media databases, journalist lists, and publication trackers.
- Coordinate with media houses, journalists, and editorial teams for information gathering and outreach support.




- Support the communications and PR team in drafting press notes, statements, media responses, and briefing documents.
- Assist in documentation, archival, and analysis of important media coverage and campaign performance.
- Work closely with the Media War Room team during high-priority events, elections, campaigns, and major political developments.

Qualifications: -Bachelor’s degree in Journalism, Mass Communication, Political Science, Public Relations, or a related field.
- 1-2 years of experience in media monitoring, newsroom operations, PR, political communications, or media research.

Freshers with strong analytical and writing skills may also apply.
- Strong understanding of TV news, print media, digital platforms, and the political/media landscape.
- Excellent command of English and Hindi (written and verbal). Knowledge of regional languages will be an added advantage.
- Solid analytical, research, and reporting skills with close attention

📌 Media Associate (Lucknow)
🏢 Passionworkx
📍 Lucknow