Position - Business Development Officer/Executive - Ready To Drink

HQ Location
- Jaipur, Rajasthan

Role/Market Scope
- Rajasthan & Haryan

Reporting to - Regional Sales Head & Category Head

Objective

Lead the channel and commercial expansion of Nestlé Ready-to-Drink (RTD) beverage portfolio at Regional level. Responsible for strategy execution with trade partners, and drive RTD product penetration and profitability through creative go-to-market plans.

Channel Strategy & Business Development
- Define and execute RTD channel strategy—whether modern trade, general trade, HORECA for long-term sustainable growth
- Identify and prioritize new channel opportunities; develop tailored channel plans aligned with consumer and category insights.

Distribution & RoutetoMarket
- Expand and optimize RTD distribution footprint through negotiation and coordination with distributors, wholesalers, and field teams.
- Implement effective merchandising and in-store strategies in collaboration with category, field sales and trade teams.

Customer & Stakeholder Management




- Build strong relationships with key accounts (retailers, e-tailers, distributors), presenting fact-based selling proposals and managing commercial negotiations.
- Collaborate internally with marketing, supply chain, and finance to execute channel initiatives successfully.

Data-Driven Insights & Analysis
- Gather market, consumer, and trade data to derive actionable insights, inform channel strategies, and track performance against KPIs.
- Evaluate promotions and campaigns, assessing effectiveness and making data-led recommendations.

CrossFunctional stakeholder
- Partner with business team, field sales officers, distributors, channel category, supply chain team to align on execution on product launches, activations, and trade programs.
- Guide & lead field sales teams to get the plans execute on defined timelines
- Handling RTD secondary sales force for strong execution

Required Qualifications
- Education: Bach

📌 Sbd - Rtd (Gurugram)
🏢 Nestlé
📍 Gurugram