Social Media Executive (Females Preferred)

Experience: 0-2 Years(Freshers can apply)
Employment Type: Full time
Work Location: Andheri West, Mumbai
Working Days: 6 Days (1st & 3rd Saturdays Off)
Working Hours: 10:00 AM - 6:00 PM

Job Summary

Key Responsibilities
- Develop and execute monthly social media content calendars.
- Create engaging content, including static posts, carousels, reels, stories, and short-form videos.
- Write compelling, creative, and persuasive copy for social media posts, captions, campaigns, product launches, and marketing communications.:
- Ensure all content reflects the brand's tone of voice and messaging.
- Manage Abby Lighting's social media platforms, including Instagram, LinkedIn, Facebook, and YouTube.
- Stay updated with social media trends and recommend fresh content ideas.
- Coordinate with designers, photographers, videographers, and internal teams to produce high-quality content.
- Monitor engagement,



respond to comments/messages, and build an active online community.
- Analyze campaign performance and prepare monthly reports.
- Assist in executing digital marketing campaigns and promotional activities.

Requirements:
- Bachelor's degree in Mass Media, Marketing, Advertising, Journalism, Communications, Digital Marketing, or a related field.
- Excellent copywriting and storytelling skills with strong command of written English.:
- Strong understanding of content strategy and brand communication.
- Proficiency in Canva; knowledge of Adobe Creative Suite is an advantage.
- Basic knowledge of video editing tools such as CapCut or Adobe Premiere Pro.

Pay: ₹30,000.00 - ₹35,000.00 per month

Benefits:
- Health insurance
- Provident Fund

Work Location: In person

📌 Social Media Executive (Andheri West)
🏢 Abby Lighting
📍 Andheri West