06 Sep
|
TYC Communication
|
New Delhi
06 Sep
TYC Communication
New Delhi
Company Description TYC Communication Pvt. Ltd. is one of India’s fastest-growing, NFDC-panelled brand communication agencies, delivering qualified excellence to 500+ clients across varied sectors. With over a decade of experience, the company has earned strong trust from government bodies, leading corporations, industry associations, and media organizations. TYC Communication specializes in transforming complex communication goals into high-impact, high-outreach campaigns backed by strategic alignment, precise execution, and sustainable impact. The team actively leverages AI and advanced digital technologies to create next-generation marketing and communication solutions in a rapidly evolving landscape. Its portfolio includes major national and international events, as well as large-scale government and social initiatives, offering team members exposure to high-stakes, visible projects.
Performance Marketing – Key Responsibilities
Plan, execute, and optimize Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads, and other paid media campaigns.
Drive high-performing lead generation and customer acquisition campaigns focused on conversions and measurable business outcomes.
Manage Search, Display, Video, Shopping, Remarketing, Retargeting, and Lead Generation campaigns across multiple industries and sectors.
Monitor and optimize key performance metrics including CPL, CPC, CTR, CPA, ROAS, ROI, and conversion rates.
Develop audience strategies including targeting, segmentation, lookalike audiences, retargeting, and remarketing to maximize campaign efficiency.
Manage campaign budgets, conduct A/B testing, and scale successful campaigns while maintaining profitability and ROI.
Develop and optimize ad copies, creatives, landing pages, conversion funnels, pixels, UTM parameters, and tracking frameworks.
Analyze campaign and audience data using GA4, Google Tag Manager, Meta Business Suite, LinkedIn Campaign Manager, and other analytics tools.
Collaborate with SEO, Social Media,
📌 Digital Marketing Executive (New Delhi)
🏢 TYC Communication
📍 New Delhi