This is with Sugar Fit (A Cult Fit Family Company)ACreative Director is expeceted tolead the visual and narrative brand strategy, driving user acquisition and translating complex medical or wellness concepts into engaging digital campaigns. Role Responsibilities
Strategy & Vision: Define and scale the overall creative and brand vision across all paid and organic channels.
Performance Marketing: Partner with growth and data teams to produce high-volume, data-driven performance creative (videos, ads, carousels) for platforms like Meta and Google.
Team Leadership: Hire, mentor, and manage cross-functional creative pods, including copywriters, designers, and video producers.
Brand Compliance: Ensure all marketing messaging remains medically or regulatory compliant without sacrificing emotional resonance or creative excellence.
Production Workflows:



Build scalable production systems, templates, and sprint-based review cadences to accelerate speed to market. Key Qualifications
Experience:8+ years in creative roles with leadership experience in a digital-first, D2 C, or high-growth startup environment.
Data Fluency: Comfort reading performance dashboards (CPA, hook rates, CTR) and translating insights into actionable creative tests.
Portfolio: Proven track record of high-converting performance creative and robust brand storytelling.
Healthcare Acumen: Deep understanding of health tech, wellness, or pharmaceutical consumer behavior and regulatory landscapes.

📌 Creative Director (Mumbai)
🏢 TAAS Partners
📍 Mumbai