Location: NIMS University Rajasthan, Jaipur
Work Mode: On-campus (Full-time)

Job Type: Full-time
Working Days: Monday to Saturday
Timings: 9:00 AM - 6:00 PM

About NIMS University Rajasthan

NIMS University Rajasthan is one of India’s leading universities, offering diverse programs across disciplines. We are looking for a creative and performance-driven Content Writer who can craft impactful ad copies and conversion-focused content for digital marketing campaigns.

Job Summary

Key ResponsibilitiesPrimary Role (Main Focus)
- Write compelling and high-performing ad copies for Google Ads and Meta Ads:
- Create multiple ad variations for A/B testing (headlines, descriptions, CTAs)
- Write content aligned with campaign objectives like lead generation, admissions, brand awareness:
- Coordinate with the marketing/performance team to deliver content as per campaign timelines

Additional Responsibilities
- Write SEO & GEO-optimized content (blogs, web pages, program pages)
- Create content for landing pages with strong conversion intent
- Write social media content (captions,



post content, reels scripts, hooks, etc.)
- Assist with content for graphics, banners, brochures, posters, and creatives:
- Ensure content is aligned with the university’s tone, brand guidelines, and academic integrity
- Proofread and edit content for grammar, clarity, and consistency

Required Skills & Qualifications
- Must have experience working in any University / College / EdTech company:
- Robust writing skills with a clear understanding of digital marketing copywriting:
- Hands-on knowledge of Google Ads and Meta Ads copy formats:
- Good understanding of SEO best practices (keywords, headings, meta descriptions, internal linking)
- Ability to write content for different formats and audiences (students, parents, professionals)
- Excellent command of English (Hindi is a plus)
- Experience in education marketing / admissions campaigns:
- Ability to write content that is conversion-focused and audi

📌 Content Writer and Editor (Jaipur)
🏢 NIMS UNIVERSITY
📍 Jaipur