Key Responsibilities
- Strategy & Planning: Develop and implement integrated marketing and sales plans to achieve company goals.
- Lead Generation & Sales: Identify potential clients, make outbound calls, conduct sales presentations, and negotiate contracts to close sales.
- Marketing & Promotion: Design and implement marketing campaigns (digital, social media, print) and coordinate with media representatives.
- Market Analysis: Conduct market research, analyze competitor products, and identify new market opportunities.
- Customer Relationship Management (CRM): Maintain relationships with existing clients and handle complaints to ensure customer satisfaction.
- Reporting: Track sales data, analyze campaign performance, and prepare reports to forecast revenue.