Company Description Third Eye Blind Productions is a globally recognized production house and influencer marketing agency with roots in India and the United States of America. Since its inception, the company has delivered hundreds of successful campaigns, offering tailored and optimized content for brands across social media and other platforms. The team includes directors, photographers, cinematographers, graphic designers, editors, and content writers who provide end-to-end preproduction, production, and post-production services.

They line produce feature films, TV commercials, documentaries, corporate films, music videos, photography campaigns, and collaborate with Instagram influencers and TikTok creators. With strong R&D; capabilities, they analyze campaigns thoroughly and present detailed reports to help brands understand performance and drive growth.

Role Description The YouTube Strategist is a full-time, on-site role based in Mumbai. This role is responsible for developing and executing YouTube channel strategies for brand and creator clients, including content planning, publishing calendars, and audience growth initiatives. Day-to-day tasks include conducting market and audience research, optimizing video titles, descriptions, tags, and thumbnails for discoverability, and analyzing channel analytics to recommend data-driven improvements.

The YouTube Strategist will collaborate closely with production, editing, design, and influencer teams to align creative concepts with platform best practices,



manage playlists and channel layout, and coordinate campaign launches. The role also involves monitoring trends, experimenting with new content formats, and preparing performance reports and insights for internal teams and clients.

Qualifications

- Strong skills in YouTube channel strategy, content planning, and audience growth, with practical experience managing or consulting on YouTube channels.
- Proficiency in analytics and research, including use of YouTube Analytics and other tools to track KPIs, identify trends, and generate actionable insights.
- Experience in digital marketing and social media, with understanding of SEO for video, thumbnail and title optimization, and cross-platform promotion.
- Ability to collaborate with creative teams (producers, editors, designers, influencers) to align content concepts with platform best practices and brand objectives.
- Excellent written and verbal communication skills, with the ability to present strategies, reports, and recommendations to internal stakeholders and clients.
- Prior experience in media, entertainment, or influencer marketing is highly beneficial; familiarity with global and Indian digital content trends is a plus.
- Bachelor’s degree in Marketing, Media, Communications, Film, or a related field, or equivalent practical experience.
- Comfort working in a fast-paced production environment, solid organizational skills, and the ability to manage multiple channels and campaigns simultaneously.

📌 Youtube strategist (Mumbai)
🏢 Third Eye Blind Productions
📍 Mumbai