Job Role :
Support campaign launches — planning, execution, coordination across teams
Work on retention marketing — win-back, re-engagement, lifecycle nudges
Build and refine customer segmentation for targeted campaigns
Support Customer Lifecycle Management (CLM) — mapping journeys, tracking triggers, reporting performance
Contribute to loyalty program initiatives — design inputs, communication, tracking
Analyse campaign and customer data to find what's working and what's not
Use AI tools daily to draft, analyse, summarise, and speed up all of the above
Build templates/workflows that make recurring work faster next time
Who we're looking for:
Uses ChatGPT/Claude daily for real work, can explain how they prompt and iterate
Interest in customer marketing, retention, and lifecycle concepts
Comfortable with numbers, spreadsheets, and campaign data
Proactive, organized, relentless about chasing things to closure
Comfortable with ambiguity and shifting project priorities
Preferred: Marketing background (BBA/BCOM/MBA or equivalent) recognized institute. Portfolio and sharp thinking can outweigh pedigree.