JOB DESCRIPTION – SOCIAL MEDIA EXECUTIVE

? Company

Graphician Studios

? Position

Social Media Executive

? Location

Gugai, Salem, Tamil Nadu

? Salary

₹12,000 – ₹15,000 per month

?️ Working Days

Monday to Saturday

?‍? Experience

0–2 Years
Freshers with good knowledge and practical skills in Social Media & Digital Marketing can also apply.

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? Job Overview

Graphician Studios is looking for a creative, enthusiastic, and result-oriented Social Media Executive to manage social media accounts, execute digital marketing activities, support paid advertising campaigns, and develop strategies to improve reach, engagement, brand awareness, and leads for our clients.

The ideal candidate should have a valuable understanding of social media platforms, content reach strategies, Meta Ads, keyword research, automation tools, and social media analytics.

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? Platforms We Handle

The candidate should be comfortable working with:

Instagram

Facebook

Threads (Rarely used)

YouTube

LinkedIn

Google Business Profile (Google My Business)

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? Advertising Platforms





Hands-on knowledge or understanding of the following is preferred:

Meta Ads

Meta Ads Sales & Retargeting

LinkedIn Ads

Google Ads

Instagram Boosting

Campaign monitoring and optimization

Audience targeting and retargeting

Lead-generation campaigns

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? You Must Be Aware Of

Meta & Social Media

Meta Business Suite

Meta Ads Manager

Meta Ads campaign setup & management

Meta Ads Sales & Retargeting

Instagram content strategies

Instagram reach & engagement strategies

Social media algorithm & trend awareness

Content scheduling and publishing

Social media analytics

? Keyword Research & SEO

Keyword searching and research

SEMrush

Google Keyword Planner

Identifying relevant keywords for social media and digital campaigns

Basic understanding of SEO and Social Media SEO

? Instagram Automation

Knowledge of:

ManyChat

LinkDM

Instagram DM automation

Automated lead-generation workflows

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📌 Social Media Executive (Salem)
🏢 Graphician Studios
📍 Salem