We’re looking for a creative, independent Copywriter who doesn’t just write but thinks.

This role goes beyond execution and into idea generation, campaign thinking, and

pitch-stage creativity. You’ll work across digital platforms and offline brand activations,

including college and youth-focused campaigns.

If you have your own writing voice, enjoy brainstorming, and love building ideas from

scratch, this role is for you.

Key Responsibilities
- Develop strong, original copy for:
○ Brand activations & on-ground campaigns (college activations, youth

marketing)

○ Campaign taglines, slogans, and brand narratives
- Be actively involved in strategic & creative pitch meetings
- Contribute out-of-the-box ideas during ideation and brainstorming sessions
- Translate brand objectives into compelling creative communication
- Write pitch decks, concept notes,



and campaign storytelling
- Collaborate closely with design, strategy, and client servicing teams
- Maintain consistency in brand tone, voice, and messaging
- Stay updated with trends, pop culture, youth language, and digital formats

Skills & Requirements
- Robust command over English
- Ability to think concept-first, not template-first
- Proven writing skills with a clear personal style
- Experience across digital & offline creative is a plus
- Comfortable presenting ideas and explaining creative logic
- Ability to adapt tone for different brands and audiences
- Good time management and openness to feedback

Pay: ₹20,000.00 - ₹40,000.00 per month

Work Location: In person

📌 Copywriter - Advertising & Marketing Agency (Mumbai)
🏢 Vigor LaunchPad
📍 Mumbai