Strategic/ Policy- Ensure achievement of Sales budgets for the assigned geographical territory-
- Review and discuss his/her plans for the achievement of territory’s sales budget each month (overall and product wise). Seek the assistance of the District Manager in formulating sales strategy.- Conduct sales analytics to identify areas / stakeholders to be focused upon for driving business growth in the territory- Provide inputs to the District Manager to help him validate the sales forecast or the rolling sales plan as per the defined frequency- Provide inputs to the District Manager to help him manage salvage net to maintain it at an acceptable level- Jointly with the District Manager, classify the medical practitioners in his/her territory in three categories A, B and C in the descending order of importance,
A being the most key and C the least.- Schedule the frequency of calls on the doctors depending on their criticality with respect to achievement of the sales targets for the district- Deliver promotional messages tailored to each customer’s need so as to maximize sales- Strictly adhere to coverage plans and frequency- Strictly adhere to all applicable Pfizer policies and procedures.
Operational / Process- Regularly visit chemists in the area to ensure sale of Pfizer’s products, collect information on the sales of competitor’s products and regularly update the team about this data- Stay updated on the competitors’ activities through personal visits to wholesalers and retailers. Maintain regular contacts with medical practitioners, consultants, chemists and wholesalers.- Book orders from the retailers to ensure adequate availability of products to meet the market demand. Also, ensure display of point-of-sale promotion material display in retailers’ stores in line with the promotion plan- Ensure thorough pre-call planning and ask for the assistance of the District Manager wherever necessary.- Prepare and implement special schedule for doctors’ visits/calls
📌 Hce (Delhi)
🏢 Pfizer
📍 Delhi