Inc42 Media is looking for a Content Specialist for the Inc42 BrandLabs team to conceptualise, produce and quality-check native content — across articles, video, and event formats — for startup and enterprise clients, and to help the team consistently meet client deliverables. Through thoughtful, well-reported storytelling, Inc42 aims to remain the platform of record for data-backed news and analysis at the intersection of technology, startups, and business, for a niche audience across India's startup ecosystem.

About Inc42 Media

Inc42 is India’s leading digital media & research platform, on a mission to build & serve India’s tech & startup economy.

Founded in January 2015, Inc42 has become the leading source for news & analysis on India’s rapidly growing internet economy, with over 30,000+ published stories, 50+ research reports, and 100+ conferences & events, reaching over 50 Mn+ tech leaders & professionals every month.

In 2020, we introduced Inc42 Plus,



our membership program designed to help industry leaders & professionals stay ahead in India’s tech economy with premium tools & analysis. With 10,000+ members already, Inc42 Plus is now India’s fastest-growing media subscription. Inc42 is recognised & cited globally by the likes of Quartz, Forbes, The Economist, The Huffington Post, Business Insider, CBInsights & more.

The Inc42 Impact

Inc42 stories reach over 50 Mn+ people monthly
Published more than 55,000 stories
Successfully conducted 150+ events
Launched 100+ research reports
Receives 500+ startup applications monthly
Worked with 350+ brands

Responsibilities

Understanding & Translating Client Briefs

Understand and analyse client briefs accurately, asking the right clarifying questions upfront to pin down objectives, target audience, tone, etc before content development begins.
Translate briefs into explicit content outlines and share them internally, seek approval to avoid rework and misalignment later in the cycle.
Flag gaps or ambiguities in a brief

📌 Content Specialist (India)
🏢 Inc42 Media
📍 India