06 Sep
|
TECHTONIC-LAB
|
Nagpur
06 Sep
TECHTONIC-LAB
Nagpur
Job Title: Business Development & Marketing Executive
Company: TECHTONIC-LAB
Location: Nagpur, India (In office)
Job Type: Full-Time
About TECHTONIC-LAB
Techtonic Lab is a premier IT training institute based in Nagpur, dedicated to bridging the industry gap by equipping students and professionals with high-demand technical skills. We pride ourselves on hands-on mentorship, industry-aligned curriculums, and strong career outcomes. We are looking for an energetic, versatile, and driven Business Development & Marketing Executive to spearhead our student acquisition, institutional partnerships, and brand visibility.
Role Overview
As our Business Development & Marketing Executive, you will own the end-to-end marketing and outreach engine for Techtonic Lab. You will manage both inbound digital campaigns and aggressive outbound strategies—driving institutional tie-ups with colleges, planning high-impact promotional events, and executing campaigns that convert interest into enrollments.
Key Responsibilities
1. Institutional Partnerships & College Tie-Ups
* Identify, pitch,
and establish strategic partnerships and Memorandum of Understandings (MoUs) with engineering and management colleges, universities, and student technical chapters across the region.
* Organize and coordinate expert tech talks, faculty development programs, workshops, and placement cell networking events on college campuses.
* Act as the primary corporate ambassador for Techtonic Lab to build long-term institutional relationships with college placement officers and department heads.
2. Outbound & Inbound Marketing Execution
* Outbound: Drive direct student acquisition through on-ground promotional drives, educational seminars, direct institutional outreach, and community engagement.
* Inbound: Collaborate on digital marketing initiatives, manage local promotional outreach, and optimize lead generation funnels across social media and digital platforms.
* Track, analyze, and report campaign performance met
📌 Business Development (Nagpur)
🏢 TECHTONIC-LAB
📍 Nagpur