Company Description Dizz2Bizz Solutions is an integrated digital marketing agency focused on building scalable, efficient campaigns that deliver measurable results for clients across industries. The team combines data-driven strategies with creative execution to improve online visibility, lead generation, and revenue growth. Using modern marketing tools and analytics, the agency designs performance-centric solutions tailored to client goals. Dizz2Bizz Solutions offers a collaborative environment where specialists can experiment, optimize, and contribute directly to campaign success.
Role Description The Senior Search Engine Marketing Specialist is a full-time, on-site role based in Chandigarh. We are seeking an cutting-edge, forward-thinking SEO, AEO, and GEO Specialist to lead our organic discoverability strategy. In this role, you will bridge the gap between traditional search engine optimization and the rapidly evolving world of AI-driven platforms. You will be responsible for ensuring our brand is highly visible not only on standard search engine results pages (SERPs)
but also within voice search assistants, answer engines, and generative AI platforms like ChatGPT, Perplexity, Gemini, and Google AI Overviews.
Key Responsibilities
1. Traditional SEO (Search Engine Optimization)
Keyword & Intent Research: Identify high-value search terms and decode user intent.
Technical Optimization: Audit and resolve issues related to site speed, indexing, and architecture.
On-Page Strategy: Optimize copy, headings, and internal linking to maximize organic rankings.
Link & Authority Building: Develop clean off-page tactics to increase core domain authority.
2. AEO & GEO (Answer & Generative Engine Optimization)
AI Discovery Optimization: Tailor content to be crawled, understood, and cited by major LLMs.
Entity-Based SEO: Build robust brand entity networks to ensure accurate recognition by AI knowledge graphs.
Snippet & Voice Strategy: Format copy to win featured snippets, zero