? Location: Pune (HQ)
? Department: Marketing
? Employment Type: Full-time
About the Role
Frido is looking for a hands-on brand builder to lead and execute brand marketing initiatives across channels. Working closely with leadership, you will build brand awareness, deliver impactful campaigns, and help strengthen Frido’s presence in a fast-paced, high-growth environment.
Key Responsibilities
Plan and execute marketing campaigns across digital, social, influencer and offline channels
Ensure consistent brand communication across the website, social media, product packaging, and other touchpoints
Manage creative, PR and media agency partners
Lead influencer partnerships and brand collaborations
Track brand and campaign performance and identify areas for improvement
Manage the brand marketing budget efficiently
Guide and mentor the internal brand and content team
What We’re Looking For
Strong experience in Brand Marketing
Experience in D2C, FMCG, consumer products or related industries
Proven experience in building consumer brands and executing successful campaigns
Strong communication and storytelling skills
Experience managing teams, agencies and marketing budgets
Comfortable taking ownership in a rapid-paced, high-growth environment
MBA/PGDM preferred, but not mandatory
📌 Senior Manager (India)
🏢 Frido
📍 India