About the RolePet Point is building a modern D2C pet-care brand, and we are looking for a Senior Graphic Designer who can own the visual language of the brand across packaging, e-commerce, social media, advertising, and video.

This role is for someone who combines strong design skills with a sharp understanding of consumer behaviour and D2C marketing. You will work closely with the Marketing, Content, and Product teams to create creatives that are not only visually strong but also drive engagement, consideration, and conversions.

Key Responsibilities

- Own the visual design for Pet Point across D2C, e-commerce, social media, packaging, and marketing channels.
- Design product packaging, labels, boxes, inserts, stickers, and unboxing experiences.
- Create high-performing Meta/Instagram ad creatives, static ads, carousels, stories, reels, and promotional creatives.
- Design Amazon/marketplace and website creatives, including product images, banners, thumbnails, landing-page assets, and promotional graphics.
- Develop creative assets for current product launches, offers, seasonal campaigns, festive campaigns, and brand campaigns.
- Create and edit short-form videos, Reels, product videos, UGC-style content, advertisements, and product explainers.
- Work on performance creatives, experimenting with different hooks, layouts, messaging, visual styles, and formats to improve campaign performance.
- Translate product USPs and marketing messages into clear, compelling, consumer-friendly visuals.
- Maintain a consistent and recognisable Pet Point brand identity across every consumer touchpoint.




- Work closely with the Performance Marketing and Content teams to develop creatives based on campaign objectives and performance insights.
- Collaborate with photographers, videographers, influencers, agencies, printers, and packaging vendors when required.
- Take ownership from creative brief → concept → execution → revisions → final delivery.
- Build and maintain creative templates, brand assets, packaging files, and design systems.
- Keep up with emerging D2C, e-commerce, social media, packaging, and design trends.

Required Skills

- Advanced proficiency in Adobe Photoshop and Illustrator.
- Strong video-editing skills using Premiere Pro, After Effects, CapCut, or similar tools.
- Strong understanding of D2C and e-commerce creative requirements.
- Experience with packaging design and print production.
- Strong understanding of typography, colour, composition, hierarchy, and visual storytelling.
- Ability to design for performance marketing and conversion, not just aesthetics.
- Proficiency in Canva and other modern creative tools.
- Strong understanding of social media formats and digital advertising creatives.
- Ability to work quickly, manage multiple priorities, and deliver high-quality work under deadlines.

What We're Looking For
- 3–6 years of strong design experience, preferably with a D2C, e-commerce, FMCG, consumer, or lifestyle brand.
- Someone who understands that good design should communicate, engage, and sell.
- Strong creative ownership with the ability to independently take a brief from idea to execution.
- Someone who can move comfortably between packaging, social media, performance ads, e-commerce, and video.
- A strong sense of brand aesthetics combined with commercial thinking.
- Ability to use performance data and feedback to continuously improve creative output.

📌 Graphic Designer (Delhi)
🏢 Nootie
📍 Delhi